Austria May 2024: VW Golf at highest in almost 10 years

The VW Golf hits 7.2% share in May, its highest since December 2014.

New car sales in Austria recede -3.9% year-on-year in May to 19,820 units, however the year-to-date volume remains in positive at +2.2% to 104,420. Volkswagen (+14.8%) defies the negative market to improve to a stellar 18% share, compared to 15.1% year-to-date. The next three carmakers all fall heavily: Skoda is down -27.7% to 7.6% share vs. 9.5% YTD, BMW falls -10.1% and Audi is off -10.4%. In contrast Mercedes (+17%), Dacia (+25%) and Hyundai (+6.5%) are in great shape below. Volvo (+109.7%), MG (+94%), Peugeot (+37.5%) and Mazda (+19.9%) also shine. Tesla (-41.2%) falls to #14 just as BYD (+373.3%) stays at #23 with 1.4% share.

Model-wise, the VW Golf (+239.1%) lodges another fantastic performance and climbs to 7.2% share, the nameplate’s highest in almost ten years: since the 7.4% it reached back in December 2014. It sells over 3 times more than any other vehicle in the market: the 2nd placed VW Tiguan (+64.3%) is at 2.2% share, followed closely by the Skoda Octavia (-41.5%) in perdition. The rest of the Top 7 all manage double-digit gains and only contain one non-VW Group model: the Dacia Duster (+59%) at #6. The VW Bus (+49.6%), Skoda Karoq (+31.4%) and Seat Ibiza (+13.1%) all impress. Notice also the Citroen C3 (+408.5%), MG ZS (+156%), Dacia Sandero (+60.1%), Audi Q3 (+47.2%) and BMW i4 (+48.8%) making themselves noticed in the remainder of the Top 20. Among BEVs, the MG 4 is up 122.5% and the BYD Atto 3 up 183.3%.

Previous month: Austria April 2024: VW Golf (+150.3%) surges in solid market

One year ago: Austria May 2023: Cupra #10, breaks all records in market up 20.6%

Full May 2024 Top 53 All brands and Top 20 models below.

Austria May 2024 – brands:

Pos Brand May-24 % /23 Apr 2024 % /23 Pos FY23
1 Volkswagen 3,566 18.0% + 14.8% 1 15,791 15.1% + 5.3% 1 1
2 Skoda 1,510 7.6% – 27.7% 2 9,934 9.5% – 1.7% 2 2
3 BMW 1,484 7.5% – 10.1% 3 7,807 7.5% + 10.0% 3 3
4 Audi 1,336 6.7% – 10.4% 4 6,464 6.2% – 6.8% 4 4
5 Mercedes 985 5.0% + 17.0% 6 5,329 5.1% + 2.0% 6 6
6 Seat 976 4.9% – 17.6% 5 6,318 6.1% + 8.5% 5 7
7 Toyota 842 4.2% – 10.3% 7 4,753 4.6% + 10.9% 8 8
8 Dacia 814 4.1% + 25.0% 8 4,930 4.7% + 23.1% 7 9
9 Hyundai 620 3.1% + 6.5% 10 2,855 2.7% – 14.8% 13 5
10 Cupra 596 3.0% – 24.8% 15 2,416 2.3% – 21.9% 17 14
11 Mazda 537 2.7% + 19.9% 9 3,135 3.0% + 16.8% 10 15
12 Peugeot 510 2.6% + 37.5% 12 2,431 2.3% + 10.0% 16 17
13 Kia 504 2.5% – 38.4% 11 2,959 2.8% – 22.8% 12 10
14 Tesla 499 2.5% – 41.2% 17 3,392 3.2% – 14.6% 9 13
15 Ford 489 2.5% – 35.1% 13 2,585 2.5% – 41.5% 14 12
16 MG 483 2.4% + 94.0% 20 1,821 1.7% + 59.2% 20 23
17 Renault 482 2.4% – 36.7% 14 2,570 2.5% – 32.4% 15 11
18 Volvo 453 2.3% + 109.7% 16 1,941 1.9% + 47.3% 19 21
19 Suzuki 452 2.3% + 39.5% 22 3,077 2.9% + 87.9% 11 18
20 Opel 407 2.1% – 25.3% 19 1,742 1.7% – 24.4% 21 16
21 Citroen 377 1.9% + 36.1% 21 1,535 1.5% – 12.9% 22 20
22 Mitsubishi 323 1.6% + 27.2% 18 2,204 2.1% + 150.7% 18 24
23 BYD 284 1.4% + 373.3% 23 1,218 1.2% + 434.2% 24 30
24 Fiat 239 1.2% – 19.3% 24 1,165 1.1% – 31.6% 25 19
25 Porsche 158 0.8% + 8.2% 25 807 0.8% + 4.4% 26 26
26 Land Rover 128 0.6% + 36.2% 28 598 0.6% + 15.4% 28 28
27 Mini 118 0.6% – 44.6% 27 665 0.6% – 25.1% 27 25
28 Alfa Romeo 111 0.6% + 68.2% 30 480 0.5% – 17.9% 30 29
29 Nissan 108 0.5% – 34.9% 26 1,278 1.2% + 42.5% 23 22
30 Honda 99 0.5% + 73.7% 29 520 0.5% + 71.1% 29 31
31 Jeep 64 0.3% – 9.9% 31 444 0.4% + 25.4% 31 27
32 Polestar 42 0.2% – 46.2% 33 182 0.2% – 32.6% 33 32
33 Smart 35 0.2% + 1066.7% 32 222 0.2% + 909.1% 32 39
34 Subaru 34 0.2% – 27.7% 37 105 0.1% – 36.0% 37 33
35 Lexus 28 0.1% + 55.6% 34 162 0.2% + 37.3% 34 36
36 DS 28 0.1% + 33.3% 36 110 0.1% + 5.8% 36 35
37 Fisker 22 0.1% new 35 128 0.1% new 35 37
38 SsangYong 14 0.1% + 1300.0% 39 61 0.1% + 1425.0% 39 40
39 Ferrari 13 0.1% + 62.5% 40 46 0.0% – 20.7% 40 38
40 Jaguar 11 0.1% – 72.5% 38 86 0.1% – 47.6% 38 34
41 Ineos 9 0.0% + 12.5% 52 16 0.0% + 100.0% 44 42
42 Skywell 7 0.0% + 133.3% 44 18 0.0% + 260.0% 42 53
43 MAN 6 0.0% + 500.0% 47 13 0.0% + 160.0% 46 48
44 McLaren 3 0.0% – 25.0% 41 18 0.0% + 5.9% 41 46
45 Maserati 3 0.0% – 66.7% 51 11 0.0% – 56.0% 47 41
46 Aston Martin 2 0.0% – 60.0% 42 16 0.0% – 15.8% 43 44
47 Lamborghini 2 0.0% – 33.3% 43 14 0.0% + 7.7% 45 43
48 Chrysler  2 0.0% n/a 53 8 0.0% + 14.3% 48 49
49 Bentley 1 0.0% – 80.0% 49 6 0.0% – 57.1% 50 45
50 Lotus 1 0.0% + 0.0% 50 6 0.0% + 100.0% 52 54
51 BAIC 1 0.0% n/a  – 4 0.0% + 100.0% 54 50
52 KTM 1 0.0% + 0.0% 57 3 0.0% + 0.0% 56 52
53 Caterham 1 0.0% n/a  – 2 0.0% + 100.0% 59 56

Austria May 2024 – models:

Pos Model May-24 % /23 Apr 2024 % /23 Pos FY23
1 VW Golf 1,421 7.2% + 239.1% 1 4,698 4.5% + 111.2% 1 3
2 VW Tiguan 442 2.2% + 64.3% 10 1,753 1.7% + 8.5% 10 7
3 Skoda Octavia 441 2.2% – 41.5% 2 3,555 3.4% + 17.1% 2 1
4 VW Bus 380 1.9% + 49.6% 9 1,781 1.7% + 55.3% 8 14
5 Seat Ibiza 345 1.7% + 13.1% 8 2,681 2.6% + 91.4% 3 12
6 Dacia Duster 326 1.6% + 59.0% 13 1,855 1.8% + 42.9% 5 17
7 Skoda Karoq 310 1.6% + 31.4% 7 1,569 1.5% + 8.9% 11 10
8 BMW X1 309 1.6% – 21.0% 5 1,757 1.7% + 11.6% 9 5
9 Tesla Model Y 308 1.6% – 51.7% 14 2,583 2.5% – 15.3% 4 2
10 VW Caddy 294 1.5% – 27.6% 12 1,187 1.1% – 28.3% 13 13
11 Dacia Sandero 293 1.5% + 60.1% 3 1,855 1.8% + 22.1% 6 6
12 Toyota Yaris/Cross 275 1.4% – 38.9% 4 1,790 1.7% – 3.2% 7 4
13 Skoda Fabia 262 1.3% + 8.3% 11 1,420 1.4% – 0.4% 12 16
14 Audi Q3 262 1.3% + 47.2% 19 1,112 1.1% – 5.3% 17 n/a
15 BMW i4 256 1.3% + 48.8% n/a 1,048 1.0% + 95.9% 18 n/a
16 Seat Leon 252 1.3% + 31.3% n/a n/a n/a n/a n/a n/a
17 Citroen C3 239 1.2% + 408.5% n/a n/a n/a n/a n/a n/a
18 MG ZS 215 1.1% + 156.0% n/a n/a n/a n/a n/a n/a
19 VW T-Cross 210 1.1% – 18.6% 6 1,131 1.1% – 5.1% 16 n/a
20 Mercedes Bus 197 1.0% + 34.0% n/a n/a n/a n/a n/a n/a
n/a Seat Ateca 194 1.0% – 36.4% n/a 1,038 1.0% – 40.1% 19 9
n/a Tesla Model 3 190 1.0% + 27.5% n/a 751 0.7% + 10.6% 48 n/a
n/a Seat Arona 188 0.9% – 35.6% 18 1,186 1.1% – 27.4% 14 20
n/a Kia Ceed 187 0.9% – 11.8% n/a 1,143 1.1% + 41.5% 15 n/a
n/a MG 4 178 0.9% + 122.5% n/a 580 0.6% + 90.8% n/a n/a
n/a Cupra Born 160 0.8% – 34.4% n/a 552 0.5% – 55.8% n/a n/a
n/a Audi Q4 149 0.8% – 53.6% n/a 820 0.8% – 23.2% n/a n/a
n/a Skoda Kamiq 139 0.7% – 23.2% 15 1,034 1.0% – 9.8% 20 n/a
n/a BYD Atto 3 136 0.7% + 183.3% n/a n/a n/a n/a 55 n/a
n/a Volvo EX30 131 0.7% new n/a n/a n/a new n/a  –
n/a BYD Seal 110 0.6% new n/a 524 0.5% new n/a n/a

Source: Statistik Austria

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