BYD is inside the Brazilian Top 10 for the 2nd straight month.
152,062 new light vehicles hit Brazilian roads in January, up 16.6% year-on-year. Brands leaders Fiat (+7.9%) and Volkswagen (+10.5%) can’t quite catch up with the market growth and lodge 20.3% and 14.6% share, below their respective Full Year 2023 levels. Chevrolet (-16.6%) is in real trouble at just 12.4% share vs. 15.1% over FY2023. Hyundai (+23.6%) is in great shape at #4 and 9.4% share with Toyota (+10.5%) a little soft at #5. Honda (+57.5%) and Nissan (+49.9%) also shine in the remainder of the Top 10 just as BYD breaks its share record at 2.8% and spends a second consecutive (and ever) month inside the Top 10 at #10. Fellow Chinese GWM also reaches an all-time high share at 1.5%, ranking at a best-ever #14. Ram (+283.3%), Chery (+161.5%), Ford (+92.5%) and Peugeot (+45.4%) impress below.
Over in the models ranking, the Fiat Strada (+14.6%) is back to the top spot it held over the Full Year 2023 with a so-so 5.3% share. The Hyundai HB20 (+54.5%) is up two ranks on December to #2, distancing last month’s leader the VW Polo (+243.2%). The Chevrolet Onix (-20.2%) struggles at #4 ahead of the Hyundai Creta (-1.4%) down year-on-year but holding on to a splendid 5th place overall. The Fiat Argo (+9.7%) is up 8 spots on last month to #6, with the Nissan Kicks (+36.5%) and VW Saveiro (+33.8%) both beating the market in the remainder of the Top 10. The Fiat Fastback (+21.6%) is up to a record #15, with its previous best being #20 in January and August 2023. The BYD Dolphin advances to a record #30.
Previous post: Brazil Full Year 2023: Fiat Strada #1 again, VW Polo storms into 2nd place, Chinese advance
One year ago: Brazil January 2023: Chevrolet (+73.1%) places 3 models in Top 4, Onix #1, market up 11.9%
Full January 2024 Top 20 brands and Top 130 models below.
Brazil January 2024 – brands:
| Pos | Brand | Jan-24 | % | /23 | Dec | FY23 |
| 1 | Fiat | 30,852 | 20.3% | + 7.9% | 1 | 1 |
| 2 | Volkswagen | 22,144 | 14.6% | + 10.5% | 2 | 2 |
| 3 | Chevrolet | 18,912 | 12.4% | – 16.6% | 3 | 3 |
| 4 | Hyundai | 14,237 | 9.4% | + 23.6% | 4 | 5 |
| 5 | Toyota | 13,722 | 9.0% | + 10.5% | 5 | 4 |
| 6 | Jeep | 7,885 | 5.2% | – 7.5% | 7 | 6 |
| 7 | Renault | 7,296 | 4.8% | + 4.4% | 6 | 7 |
| 8 | Nissan | 6,063 | 4.0% | + 49.9% | 8 | 8 |
| 9 | Honda | 5,155 | 3.4% | + 57.5% | 9 | 9 |
| 10 | BYD | 4,299 | 2.8% | n/a | 10 | 15 |
| 11 | Chery | 3,470 | 2.3% | + 161.5% | 11 | 12 |
| 12 | Ford | 2,804 | 1.8% | + 92.5% | 13 | 13 |
| 13 | Peugeot | 2,429 | 1.6% | + 45.4% | 12 | 10 |
| 14 | GWM | 2,316 | 1.5% | new | 15 | 18 |
| 15 | Ram | 2,273 | 1.5% | + 283.3% | 14 | 16 |
| 16 | Citroen | 2,187 | 1.4% | + 14.2% | 17 | 11 |
| 17 | Mitsubishi | 1,401 | 0.9% | + 23.2% | 16 | 14 |
| 18 | BMW | 869 | 0.6% | + 11.4% | 18 | 17 |
| 19 | Volvo | 668 | 0.4% | – 18.6% | 19 | 19 |
| 20 | Mercedes | 507 | 0.3% | – 2.5% | 21 | 21 |
| 21 | Kia | 462 | 0.3% | + 13.2% | n/a | n/a |
| 22 | Audi | 405 | 0.3% | + 10.1% | 20 | 20 |
| 23 | Land Rover | 373 | 0.2% | n/a | n/a | 23 |
Brazil January 2024 – models:
| Pos | Model | Jan-24 | % | /23 | Dec | FY23 |
| 1 | Fiat Strada | 8,022 | 5.3% | + 14.6% | 3 | 1 |
| 2 | Hyundai HB20 | 7,478 | 4.9% | + 54.5% | 4 | 4 |
| 3 | VW Polo | 7,258 | 4.8% | + 243.2% | 1 | 2 |
| 4 | Chevrolet Onix | 5,714 | 3.8% | – 20.2% | 2 | 3 |
| 5 | Hyundai Creta | 4,898 | 3.2% | – 1.4% | 5 | 10 |
| 6 | Fiat Argo | 4,696 | 3.1% | + 9.7% | 14 | 8 |
| 7 | Chevrolet Tracker | 4,280 | 2.8% | – 19.2% | 9 | 9 |
| 8 | Nissan Kicks | 4,074 | 2.7% | + 36.5% | 15 | 15 |
| 9 | Fiat Mobi | 3,719 | 2.4% | – 11.6% | 8 | 6 |
| 10 | VW Saveiro | 3,631 | 2.4% | + 33.8% | 13 | 19 |
| 11 | Jeep Compass | 3,592 | 2.4% | – 13.2% | 23 | 12 |
| 12 | Chevrolet Onix Plus | 3,559 | 2.3% | – 42.3% | 10 | 5 |
| 13 | VW Nivus | 3,538 | 2.3% | + 14.1% | 12 | 13 |
| 14 | VW T-Cross | 3,358 | 2.2% | – 24.6% | 7 | 7 |
| 15 | Fiat Fastback | 3,292 | 2.2% | + 21.6% | 22 | 24 |
| 16 | Toyota Hilux | 3,277 | 2.2% | – 4.6% | 19 | 20 |
| 17 | Fiat Toro | 3,219 | 2.1% | – 1.9% | 16 | 14 |
| 18 | Renault Kwid | 3,096 | 2.0% | – 6.4% | 6 | 11 |
| 19 | Toyota Corolla Cross | 3,084 | 2.0% | + 18.4% | 18 | 23 |
| 20 | Jeep Renegade | 3,019 | 2.0% | – 1.0% | 26 | 18 |
| 21 | Fiat Cronos | 2,926 | 1.9% | + 17.9% | 11 | 16 |
| 22 | Fiat Pulse | 2,833 | 1.9% | – 6.0% | 17 | 21 |
| 23 | Honda HR-V | 2,831 | 1.9% | + 305.6% | 20 | 17 |
| 24 | VW Virtus | 2,372 | 1.6% | + 384.1% | 24 | 28 |
| 25 | Toyota Corolla | 2,142 | 1.4% | – 4.3% | 21 | 22 |
| 26 | Toyota Yaris Hatch | 2,003 | 1.3% | – 3.3% | 30 | 32 |
| 27 | Chery Tiggo 5X | 1,979 | 1.3% | + 575.4% | 37 | 40 |
| 28 | Citroen C3 | 1,879 | 1.2% | + 26.3% | 39 | 29 |
| 29 | Peugeot 208 | 1,825 | 1.2% | + 52.0% | 32 | 27 |
| 30 | BYD Dolphin | 1,820 | 1.2% | new | 36 | 54 |
| 31 | Chevrolet Montana | 1,792 | 1.2% | + 1891.1% | 34 | 26 |
| 32 | Renault Duster | 1,782 | 1.2% | + 19.2% | 27 | 30 |
| 33 | Ford Ranger | 1,776 | 1.2% | + 81.8% | 35 | 35 |
| 34 | Hyundai HB20S | 1,702 | 1.1% | + 1.1% | 29 | 25 |
| 35 | Toyota Yaris Sedan | 1,685 | 1.1% | + 53.3% | 31 | 34 |
| 36 | Ram Rampage | 1,685 | 1.1% | new | 33 | 49 |
| 37 | Chevrolet S10 | 1,620 | 1.1% | – 20.5% | 28 | 31 |
| 38 | GWM Haval H6 | 1,619 | 1.1% | new | 38 | 45 |
| 39 | Fiat Fiorino | 1,542 | 1.0% | + 18.3% | 25 | 33 |
| 40 | BYD Song Plus | 1,520 | 1.0% | new | 41 | 53 |
| 41 | Toyota Hilux SW4 | 1,393 | 0.9% | + 48.7% | 40 | 38 |
| 42 | Jeep Commander | 1,116 | 0.7% | – 13.4% | 46 | 37 |
| 43 | Chevrolet Spin | 1,101 | 0.7% | – 22.2% | 43 | 36 |
| 44 | VW Taos | 1,094 | 0.7% | – 7.6% | 44 | 39 |
| 45 | Renault Oroch | 1,064 | 0.7% | + 48.6% | 45 | 41 |
| 46 | Nissan Versa | 938 | 0.6% | + 199.7% | 49 | 48 |
| 47 | Honda City | 927 | 0.6% | – 15.0% | 51 | 43 |
| 48 | Chery Tiggo 8 | 874 | 0.6% | + 48.6% | 47 | 47 |
| 49 | Renault Master | 815 | 0.5% | + 22.7% | 48 | 46 |
| 50 | Honda City Hatch | 794 | 0.5% | – 44.9% | 53 | 44 |
| 51 | Mitsubishi L200 | 755 | 0.5% | – 3.6% | 42 | 42 |
| 52 | Nissan Frontier | 742 | 0.5% | + 12.3% | 50 | 50 |
| 53 | GWM Ora 03 | 696 | 0.5% | new | 55 | n/a |
| 54 | BYD Seal | 612 | 0.4% | new | 52 | 98 |
| 55 | Chery Tiggo 7 | 587 | 0.4% | + 57.8% | 57 | 55 |
| 56 | Ford Territory | 510 | 0.3% | n/a | 86 | 90 |
| 57 | Mitsubishi Eclipse Cross | 503 | 0.3% | + 134.0% | 58 | 62 |
| 58 | Renault Sandero | 439 | 0.3% | – 10.0% | 54 | 52 |
| 59 | Chevrolet Silverado | 437 | 0.3% | n/a | 71 | n/a |
| 60 | Honda ZR-V | 396 | 0.3% | new | 59 | n/a |
| 61 | VW Amarok | 359 | 0.2% | – 36.7% | 56 | 51 |
| 62 | Fiat Scudo | 336 | 0.2% | + 21.3% | 67 | 65 |
| 63 | Nissan Sentra | 308 | 0.2% | + 6060.0% | 66 | 60 |
| 64 | Volvo XC60 | 285 | 0.2% | – 50.7% | 60 | 59 |
| 65 | VW Tiguan | 285 | 0.2% | n/a | 62 | n/a |
| 66 | BYD Yuan Plus | 274 | 0.2% | + 246.8% | 61 | 78 |
| 67 | Peugeot e2008 | 269 | 0.2% | new | n/a | n/a |
| 68 | Fiat Ducato | 260 | 0.2% | + 2500.0% | 79 | n/a |
| 69 | BMW 320i | 237 | 0.2% | – 6.7% | 64 | 58 |
| 70 | BMW X1 | 233 | 0.2% | n/a | 63 | 63 |
| 71 | VW Jetta | 224 | 0.1% | + 1393.3% | 72 | 69 |
| 72 | Kia K2500 | 202 | 0.1% | – 5.6% | 76 | 68 |
| 73 | Citroen C4 Cactus | 193 | 0.1% | – 23.7% | 73 | 64 |
| 74 | Volvo XC40 | 192 | 0.1% | + 23.1% | 70 | 76 |
| 75 | Chevrolet Equinox | 189 | 0.1% | – 40.2% | 68 | 61 |
| 76 | Ram 1500 | 188 | 0.1% | + 276.0% | 105 | 89 |
| 77 | VW/MAN Express | 183 | 0.1% | + 46.4% | 87 | 75 |
| 78 | Ford Transit | 171 | 0.1% | – 34.2% | 78 | 67 |
| 79 | Ford Bronco | 157 | 0.1% | new | 94 | 96 |
| 80 | Ram Classic | 156 | 0.1% | – 6.0% | 83 | 70 |
| 81 | Honda Civic | 151 | 0.1% | + 259.5% | 125 | n/a |
| 82 | Audi Q3 | 143 | 0.1% | + 81.0% | 75 | 81 |
| 83 | Mitsubishi Pajero | 143 | 0.1% | + 3.6% | 77 | 73 |
| 84 | Land Rover Discovery | 134 | 0.1% | n/a | 74 | 83 |
| 85 | Ram 3500 | 134 | 0.1% | – 50.4% | 92 | 66 |
| 86 | Ford Maverick | 132 | 0.1% | + 67.1% | 91 | 86 |
| 87 | Audi Q5 | 122 | 0.1% | + 22.0% | 69 | 71 |
| 88 | Kia Sportage | 122 | 0.1% | + 52.5% | n/a | n/a |
| 89 | Effa V21 | 121 | 0.1% | + 95.2% | 104 | n/a |
| 90 | Jeep Gladiator | 121 | 0.1% | + 656.3% | 100 | n/a |
| 91 | Toyota RAV4 | 119 | 0.1% | n/a | n/a | n/a |
| 92 | Peugeot Expert | 113 | 0.1% | – 23.6% | 84 | 74 |
| 93 | JAC E-JS1 | 111 | 0.1% | + 382.6% | n/a | n/a |
| 94 | Ram 2500 | 110 | 0.1% | + 2.8% | 88 | 84 |
| 95 | Volvo XC90 | 108 | 0.1% | n/a | 97 | 94 |
| 96 | Chevrolet Cruze Sedan | 104 | 0.1% | + 20.9% | 90 | 92 |
| 97 | Peugeot 2008 | 96 | 0.1% | – 39.2% | 99 | 80 |
| 98 | Citroen Jumpy | 89 | 0.1% | – 48.6% | 89 | 77 |
| 99 | Iveco Daily | 88 | 0.1% | – 34.3% | 101 | 79 |
| 100 | Iveco Daily 30-130 | 86 | 0.1% | + 855.6% | 112 | n/a |
| 101 | Porsche 911 | 80 | 0.1% | + 1.3% | 98 | 97 |
| 102 | Mercedes Sprinter 315 | 77 | 0.1% | + 20.3% | 80 | 88 |
| 103 | Peugeot Partner | 76 | 0.0% | – 25.5% | 82 | 82 |
| 104 | Renault Logan | 72 | 0.0% | – 74.8% | 65 | 57 |
| 105 | Mercedes C Class | 57 | 0.0% | – 47.2% | 85 | n/a |
| 106 | Audi A3 Sedan | 56 | 0.0% | + 21.7% | 106 | n/a |
| 107 | Mercedes CLA200 | 49 | 0.0% | n/a | 115 | n/a |
| 108 | Hyundai HR | 48 | 0.0% | n/a | 109 | n/a |
| 109 | Porsche Boxster | 42 | 0.0% | n/a | 108 | n/a |
| 110 | Honda Accord | 39 | 0.0% | n/a | 114 | n/a |
| 111 | Chevrolet Cruze Hatch | 35 | 0.0% | + 40.0% | 113 | n/a |
| 112 | Effa V22 | 29 | 0.0% | + 26.1% | 121 | n/a |
| 113 | Porsche Panamera | 25 | 0.0% | + 25.0% | 110 | n/a |
| 114 | BMW 330E | 24 | 0.0% | – 68.8% | 129 | n/a |
| 115 | Audi A3 | 23 | 0.0% | – 28.1% | 119 | n/a |
| 116 | Chevrolet Camaro | 22 | 0.0% | + 450.0% | n/a | n/a |
| 117 | Porsche Taycan | 22 | 0.0% | + 10.0% | 117 | n/a |
| 118 | BYD Han | 19 | 0.0% | + 11.8% | n/a | n/a |
| 119 | Audi A5 | 17 | 0.0% | – 61.4% | 118 | n/a |
| 120 | Ford F-150 | 17 | 0.0% | + 466.7% | 116 | 99 |
| 121 | Chery Arrizo 6 | 16 | 0.0% | – 73.8% | 124 | 100 |
| 122 | Ford Mustang | 15 | 0.0% | – 42.3% | 123 | n/a |
| 123 | Lexus ES300 | 15 | 0.0% | n/a | 130 | n/a |
| 124 | Mercedes Sprinter 517 | 15 | 0.0% | n/a | n/a | n/a |
| 125 | Porsche Cayman | 14 | 0.0% | + 40.0% | 126 | n/a |
| 126 | Honda Civic Type-R | 13 | 0.0% | n/a | n/a | n/a |
| 127 | Peugeot Boxer | 13 | 0.0% | n/a | 128 | n/a |
| 128 | Audi A4 | 9 | 0.0% | – 67.9% | 111 | n/a |
| 129 | BMW 420i | 9 | 0.0% | – 43.8% | 122 | n/a |
| 130 | Chevrolet Corvette | 9 | 0.0% | + 50.0% | n/a | n/a |
| 131 | Effa V25 | 9 | 0.0% | n/a | n/a | n/a |
Source: Fenabrave
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