Sweden January 2024: Volvo XC60 leads the way, EX30 up to #12

Matt Gasnier

The Volvo EX30 ranks #12 at home for its 2nd month of sales.

The Swedish new car market is up a robust 17.6% year-on-year in January to 17,164 units. BEV sales are up 17.4% to 4,936 and 28.8% share while PHEVs are up 18.9% to 4,072 and 23.7% share. Rechargeable cars hold a 52.5% share in January vs. 52.2% a year ago. Volvo (+1.8%) significantly trails its home market but holds onto the brands lead with 17.9% share. Volkswagen (+43.9%) comes second at 11.6% ahead of Toyota (+18.8%) at #3. Kia (-20.8%) and BMW (-19.5%) underperform but Tesla (+224.4%), Mercedes (+74%) and Audi (+22.9%) all impress. Skoda (+19.6%) and Peugeot (+17.5%) round out the Top 10.

The Volvo XC60 (+12.8%) is back up to the models pole position with 5.2% share, distancing the Volvo XC40 (-20.6%) in difficulty. #4 in December but #1 over the Full Year 2023, the Tesla Model Y (+465.7%) ends January in third place overall. The Toyota RAV4 (+148.2%) impresses at #4 whereas the Volvo S/V60 (-32.2%) is in freefall at #5. The VW Passat (+470.1%) and Audi Q4 e-Tron (+180.4%) both post surreal gains in the remainder of the Top 10. Notice also the new Volvo EX30 up 66 spots on December to #12, missing out on a Top 10 finish by 12 sales.

Previous post: Sweden Full Year 2023: Tesla Model Y topples Volvo XC40

One year ago: Sweden January 2023: Market hit -26.6%, Dacia soars 39.6%, Kia EV6 up to #4

Full January 2024 Top 48 All brands and Top 263 All models below.

Sweden January 2024 – brands:

Pos Brand Jan-24 % /23 Dec FY23
1 Volvo 3,079 17.9% + 1.8% 1 1
2 Volkswagen 1,999 11.6% + 43.9% 2 2
3 Toyota    1,709 10.0% + 18.8% 5 4
4 Kia   1,172 6.8% – 20.8% 3 3
5 Audi   1,106 6.4% + 22.9% 4 6
6 Mercedes   1,082 6.3% + 74.0% 9 8
7 BMW   824 4.8% – 19.5% 8 7
8 Tesla 730 4.3% + 224.4% 6 5
9 Skoda   676 3.9% + 19.6% 7 9
10 Peugeot   510 3.0% + 17.5% 14 10
11 Ford   485 2.8% + 210.9% 11 12
12 Nissan   347 2.0% + 77.0% 12 15
13 Hyundai   342 2.0% + 37.3% 15 14
14 MG 325 1.9% + 44.4% 25 11
15 Subaru   248 1.4% + 86.5% 21 23
16 Polestar 232 1.4% + 139.2% 17 18
17 Porsche 226 1.3% – 13.1% 26 22
18 Lexus 212 1.2% + 48.3% 18 25
19 Renault 202 1.2% – 39.2% 10 13
20 Opel   187 1.1% + 85.1% 19 24
21 Mazda   162 0.9% – 52.8% 22 20
22 Dacia 155 0.9% – 60.1% 16 21
23 Cupra 154 0.9% + 275.6% 13 16
24 Seat 146 0.9% – 23.2% 24 26
25 Citroen   134 0.8% + 9.8% 20 17
26 Suzuki   84 0.5% + 20.0% 28 29
27 Mini   72 0.4% – 32.1% 27 28
28 Honda   67 0.4% + 168.0% 32 31
29 BYD 63 0.4% + 250.0% 23 19
30 Mitsubishi 58 0.3% + 34.9% 35 32
31 Land Rover 57 0.3% + 128.0% 34 34
32 Lynk & Co 45 0.3% – 64.3% 33 30
33 Xpeng 36 0.2% new 30 36
34 Ora 29 0.2% + 190.0% 29 33
35 Fiat   25 0.1% – 30.6% 31 27
36 Ineos 8 0.0% new 38 47
37 Hongqi 7 0.0% new 36 41
38 Jaguar 6 0.0% + 50.0% 46 44
39 Ferrari 5 0.0% + 66.7% 43 42
40 Alfa Romeo 3 0.0% – 25.0% 40 37
41 DS 3 0.0% – 88.5% 45 35
42 Lamborghini 3 0.0% + 200.0% 42 45
43 NIO 3 0.0% + 200.0% 37 38
44 SsangYong 3 0.0% n/a  – 58
45 Chevrolet   2 0.0% – 60.0% 44 43
46 Lotus 2 0.0% n/a 49 49
47 Maxus 2 0.0% – 66.7% 39 40
48 Alpine 1 0.0% n/a  – 54

Sweden January 2024 – models:

Pos Model Jan-24 % /23 Dec FY23
1 Volvo XC60 893 5.2% + 12.8% 2 3
2 Volvo XC40 700 4.1% – 20.6% 1 2
3 Tesla Model Y 577 3.4% + 465.7% 4 1
4 Toyota RAV4 566 3.3% + 148.2% 8 7
5 Volvo S/V60 445 2.6% – 32.2% 6 8
6 VW Passat 382 2.2% + 470.1% 39 28
7 Volvo C40 344 2.0% – 7.5% 13 19
8 Kia Ceed 298 1.7% + 4.2% 14 10
9 VW ID.4 288 1.7% + 4.3% 3 4
10 Audi Q4 E-Tron 286 1.7% + 180.4% 7 11
11 VW Tiguan 284 1.7% + 202.1% 29 27
12 Volvo EX30 274 1.6% new 78 220
13 MG HS 261 1.5% + 3628.6% 214 161
14 VW Golf 258 1.5% + 38.7% 48 25
15 Kia Sportage 257 1.5% – 15.2% 10 9
16 Subaru Outback 252 1.5% + 171.0% 41 37
17 Polestar 2 232 1.4% + 139.2% 19 16
18 Toyota Yaris Cross 227 1.3% – 25.8% 33 18
19 Toyota Corolla Cross 217 1.3% – 34.2% 38 34
20 Skoda Octavia 215 1.3% + 65.4% 40 33
21 Toyota Yaris 207 1.2% + 21.8% 16 17
22 Volvo S/V90 204 1.2% + 34.2% 12 13
23 Audi A6 202 1.2% – 15.1% 22 23
24 VW T-Roc 198 1.2% – 18.2% 64 22
25 Mercedes E Class 193 1.1% + 319.6% 34 54
26 Volvo XC90 187 1.1% + 20.6% 20 31
27 Toyota Corolla 185 1.1% + 63.7% 37 15
28 Peugeot 3008 182 1.1% + 343.9% 56 36
29 Ford Focus 175 1.0% + 1650.0% 88 42
30 Kia Niro 174 1.0% – 41.4% 15 6
31 Peugeot 5008 174 1.0% + 866.7% 62 71
32 Ford Kuga 173 1.0% + 198.3% 11 32
33 Toyota C-HR 170 1.0% – 1.7% 46 40
34 Nissan Leaf 164 1.0% + 127.8% 23 35
35 Kia EV9 160 0.9% new 24 105
36 VW Taigo 155 0.9% – 6.1% 98 63
37 Tesla Model 3             142 0.8% + 47.9% 9 21
38 BMW i4 140 0.8% + 50.5% 17 14
39 VW ID.3 140 0.8% + 137.3% 21 26
40 Audi A3 132 0.8% + 34.7% 18 24
41 Skoda Kamiq 129 0.8% + 163.3% 85 70
42 Opel Mokka 126 0.7% + 207.3% 44 59
43 Lexus NX 125 0.7% + 73.6% 45 65
44 Mercedes EQE 125 0.7% + 177.8% 31 48
45 Mercedes GLC 124 0.7% + 210.0% 52 43
46 BMW X5 123 0.7% + 200.0% 84 91
47 Skoda Enyaq 118 0.7% – 22.9% 5 5
48 BMW X3 112 0.7% – 16.4% 70 52
49 Porsche Cayenne 107 0.6% + 46.6% 234 97
50 BMW 3-Series 105 0.6% – 28.6% 60 45
51 Audi Q2 103 0.6% + 24.1% 74 89
52 Skoda Kodiaq 101 0.6% + 4.1% 75 58
53 Mercedes EQB 101 0.6% + 339.1% 96 85
54 Kia EV6 95 0.6% – 77.6% 27 12
55 Audi e-Tron 92 0.5% + 162.9% 26 38
56 Dacia Sandero 91 0.5% – 48.0% 49 69
57 Nissan Qashqai 89 0.5% + 20.3% 47 41
58 Mercedes EQA 89 0.5% + 217.9% 69 88
59 BMW 5-Series 88 0.5% – 31.8% 55 46
60 Mazda CX-60 84 0.5% – 1.2% 58 56
61 Mercedes C Class 81 0.5% – 8.0% 54 39
62 Ford Transit 75 0.4% + 525.0% 126 127
63 VW T-Cross        74 0.4% – 29.5% 116 80
64 Audi A4 73 0.4% – 30.5% 72 75
65 Mercedes GLE 71 0.4% + 108.8% 80 100
66 BMW X1 68 0.4% – 59.3% 25 30
67 Kia Sorento 68 0.4% + 183.3% 51 64
68 Skoda Fabia 64 0.4% + 56.1% 97 99
69 Kia Stonic 60 0.3% – 14.3% 101 92
70 Audi Q5 60 0.3% – 9.1% 66 73
71 Kia Picanto 59 0.3% + 11.3% 83 87
72 Audi Q3 58 0.3% + 9.4% 57 79
73 Audi Q8 56 0.3% + 143.5% 104 144
74 Seat Leon 56 0.3% + 194.7% 65 117
75 Hyundai Ioniq 5 55 0.3% + 243.8% 53 83
76 Toyota bZ4X 55 0.3% new 91 74
77 Cupra Born 54 0.3% + 63.6% 63 55
78 Hyundai Kona 52 0.3% + 100.0% 77 94
79 Opel Grandland X 52 0.3% + 642.9% 87 118
80 Peugeot 2008 50 0.3% – 60.9% 82 60
81 Dacia Duster 49 0.3% – 66.4% 32 68
82 Hyundai Tucson 48 0.3% – 46.1% 93 53
83 Citroen C4 48 0.3% + 300.0% 61 51
84 Renault Austral 47 0.3% new 92 162
85 Lynk & Co 01 45 0.3% – 64.3% 127 57
86 Mercedes CLA 45 0.3% + 7.1% 99 76
87 VW Touareg 43 0.3% + 138.9% 81 109
88 Cupra Ateca 43 0.3% + 4200.0% 152 185
89 Range Rover  41 0.2% + 1950.0% 162 197
90 Mitsubishi ASX 41 0.2% new 239 215
91 Renault Clio 40 0.2% + 21.2% 30 49
92 Suzuki Vitara 40 0.2% + 42.9% 95 110
93 Toyota Camry     40 0.2% + 48.1% 156 154
94 Renault Master 40 0.2% n/a 132 183
95 BMW 2-Series 39 0.2% – 54.1% 119 95
96 Lexus ES/IS/LS/RC 39 0.2% + 0.0% 120 119
97 Mercedes GLA 39 0.2% + 77.3% 122 116
98 Mercedes V Class 38 0.2% – 17.4% 128 134
99 BYD Atto 3 38 0.2% + 322.2% 35 20
100 Seat Arona 37 0.2% – 64.4% 94 84
101 Porsche Macan 37 0.2% + 27.6% 115 120
102 Peugeot 308 37 0.2% + 54.2% 113 81
103 Mercedes GLB 37 0.2% + 117.6% 140 135
104 Cupra Leon 37 0.2% + 1133.3% 28 86
105 Renault Captur 36 0.2% – 69.2% 42 66
106 BMW iX 36 0.2% – 47.8% 71 96
107 Mini Hatch 36 0.2% – 47.1% 59 50
108 Nissan Ariya 36 0.2% + 38.5% 103 140
109 Ford Puma                 36 0.2% + 350.0% 117 98
110 Xpeng G9 36 0.2% new 89 174
111 Subaru XV 35 0.2% + 150.0% 146 143
112 Nissan X-Trail 35 0.2% + 191.7% 109 133
113 BMW i5 35 0.2% new 124 172
114 BMW 1-Series 34 0.2% – 55.8% 150 123
115 Hyundai i10 34 0.2% + 0.0% 125 112
116 MG 4 34 0.2% + 3.0% 68 29
117 Porsche 911 34 0.2% + 41.7% 118 108
118 Citroen C5 Aircross 33 0.2% + 50.0% 76 78
119 Peugeot 408 31 0.2% + 121.4% 141 150
120 VW Multivan 30 0.2% – 16.7% 159 107
121 VW ID.Buzz 30 0.2% + 66.7% 79 90
122 Seat Tarraco 30 0.2% n/a 180 198
123 Subaru Crosstrek 30 0.2% new  – 320
124 Skoda Superb 29 0.2% – 27.5% 73 93
125 Mercedes GLS 29 0.2% + 0.0% 161 186
126 Ora Funky Cat 29 0.2% + 190.0% 50 101
127 Citroen C3 28 0.2% – 64.1% 114 103
128 Subaru Forester 28 0.2% + 16.7% 157 157
129 Mini Countryman 26 0.2% – 29.7% 147 148
130 VW ID.7 25 0.1% new 121 202
131 Lexus RX 24 0.1% + 380.0% 154 147
132 VW Crafter 24 0.1% + 700.0% 183 180
133 VW Caddy 23 0.1% – 32.4% 102 124
134 Seat Ibiza 23 0.1% – 23.3% 137 137
135 Mazda CX-30 23 0.1% – 8.0% 187 122
136 Honda CR-V 23 0.1% + 187.5% 220 213
137 Hyundai i20 22 0.1% – 43.6% 135 138
138 MG 5 20 0.1% – 75.3% 111 44
139 Cupra Formentor 20 0.1% – 39.4% 43 67
140 Mazda MX-30 19 0.1% – 89.3% 110 136
141 Mercedes G Class 19 0.1% + 18.8% 145 168
142 Mercedes Vito 19 0.1% + 137.5% 136 176
143 Peugeot 208 18 0.1% – 91.0% 165 77
144 Porsche Taycan 18 0.1% – 82.4% 86 102
145 Mercedes Citan 18 0.1% + 50.0% 174 184
146 Porsche 718 18 0.1% + 100.0% 170 182
147 Toyota Proace Verso 18 0.1% + 157.1% 151 165
148 Mercedes A Class 17 0.1% – 77.9% 166 106
149 Fiat Ducato 17 0.1% – 39.3% 107 61
150 Lexus UX EV 17 0.1% – 37.0% 139 146
151 BMW X7 17 0.1% – 32.0% 216 177
152 Honda HR-V 17 0.1% + 1600.0% 173 164
153 Nissan Juke 17 0.1% + 1600.0% 131 173
154 Skoda Karoq 16 0.1% – 20.0% 133 111
155 Suzuki Swift 16 0.1% + 14.3% 142 155
156 Dacia Jogger 15 0.1% – 77.6% 90 125
157 Toyota Aygo X 15 0.1% – 76.9% 106 104
158 Suzuki S-Cross 15 0.1% – 11.8% 100 141
159 VW Arteon 15 0.1% + 15.4% 129 153
160 Citroen C3 Aircross 15 0.1% n/a  –  –
161 Audi Q7 14 0.1% – 12.5% 143 160
162 Mazda2 13 0.1% – 27.8% 148 126
163 Suzuki Swace 13 0.1% + 30.0% 194 187
164 Honda Civic 13 0.1% + 225.0% 219 208
165 Renault Trafic 13 0.1% + 225.0% 112 163
166 Porsche Panamera 12 0.1% – 47.8% 149 167
167 Mazda CX-5 12 0.1% – 36.8% 252 189
168 Peugeot Rifter 12 0.1% + 500.0% 190 212
169 Ford Mustang Mach-E 12 0.1% n/a 178 129
170 VW Caravelle 11 0.1% – 45.0% 108 131
171 Hyundai Bayon 11 0.1% – 21.4% 123 130
172 Mitsubishi Eclipse Cross 11 0.1% – 15.4% 191 151
173 BYD Dolphin 11 0.1% new 199 262
174 Hyundai i30 10 0.1% – 65.5% 158 156
175 Mazda3 10 0.1% – 37.5% 184 188
176 Mercedes Sprinter 10 0.1% – 37.5% 144 113
177 Land Rover Defender 10 0.1% – 16.7% 200 196
178 Mini Clubman 10 0.1% + 900.0% 169 218
179 Mercedes CLE 10 0.1% new 186 266
180 VW ID.5 9 0.1% – 76.3% 36 47
181 VW Kombi 9 0.1% + 0.0% 197 199
182 Ford Tourneo Custom 9 0.1% + 125.0% 176 175
183 Renault Arkana 8 0.0% – 81.8% 130 145
184 Audi A1 8 0.0% – 81.4% 167 121
185 Audi A5 8 0.0% – 55.6% 172 128
186 Honda Jazz 8 0.0% – 20.0% 182 158
187 Mercedes CL class 8 0.0% + 33.3% 198 210
188 Citroen Berlingo 8 0.0% + 300.0%  – 240
189 Ineos Grenadier 8 0.0% new 195 249
190 Renault Megane  7 0.0% – 90.5% 67 62
191 Audi A7 7 0.0% – 12.5% 210 227
192 BYD Seal 7 0.0% new 181 272
193 Hongqi E-HS9 7 0.0% new 185 219
194 Renault Espace 7 0.0% n/a 163 233
195 MG ZS 6 0.0% – 87.8% 105 82
196 Mitsubishi Space Star 6 0.0% – 80.0% 206 149
197 Tesla Model X 6 0.0% – 70.0% 138 142
198 BMW X4 6 0.0% – 45.5% 203 225
199 Hyundai Santa Fe 6 0.0% + 500.0% 171 193
200 Toyota Verso 6 0.0% + 500.0%  – 268
201 BMW XM 6 0.0% new 209 206
202 Opel Corsa 5 0.0% – 90.2% 227 115
203 BMW 4-Series 5 0.0% – 54.5% 228 169
204 BMW X6 5 0.0% – 54.5% 202 216
205 Fiat 500 5 0.0% – 28.6% 168 159
206 Tesla Model S 5 0.0% – 28.6% 134 114
207 BYD Tang 5 0.0% + 400.0% 241 228
208 Lexus RZ 5 0.0% new 221 224
209 Nissan Primastar 5 0.0% n/a  – 229
210 Peugeot Expert 5 0.0% n/a 192 222
211 MG Marvel R 4 0.0% – 92.7% 196 72
212 Skoda Scala 4 0.0% – 88.6% 153 132
213 Renault Kangoo 4 0.0% – 81.8% 160 178
214 Range Rover Evoque 4 0.0% – 50.0% 222 230
215 Ford Tourneo Connect 4 0.0% – 42.9% 208 204
216 Audi S6 4 0.0% + 0.0% 231 238
217 Ferrari 4 0.0% + 300.0% 242 241
218 Hyundai Ioniq 6 4 0.0% + 300.0% 179 194
219 Honda ZR-V 4 0.0% new 193 223
220 Mercedes B Class 4 0.0% n/a 155 211
221 Mercedes EQS 3 0.0% – 78.6% 189 179
222 BMW i7 3 0.0% – 70.0% 223 232
223 Jaguar F-Pace 3 0.0% – 25.0%  – 264
224 Opel Astra 3 0.0% + 50.0% 175 152
225 Subaru Solterra 3 0.0% + 50.0% 230 192
226 Fiat 500X 3 0.0% + 200.0% 250 139
227 Lamborghini 3 0.0% + 200.0% 211 235
228 SsangYong Rexton 3 0.0% n/a  – 318
229 BYD Han 2 0.0% – 75.0% 237 205
230 Audi e-Tron GT 2 0.0% – 66.7% 177 226
231 Maxus Euniq 2 0.0% – 66.7% 201 201
232 DS 7 2 0.0% – 33.3%  – 234
233 Range Rover Velar 2 0.0% – 33.3% 243 242
234 Citroen Jumper 2 0.0% + 0.0% 236 203
235 Mercedes AMG GT 2 0.0% + 0.0% 253 221
236 Toyota Mirai 2 0.0% + 100.0%  – 315
237 Alfa Romeo Tonale 2 0.0% n/a 229 190
238 Jaguar E-Pace 2 0.0% n/a 271 313
239 Lotus Eletre 2 0.0% new 259 282
240 DS 4 1 0.0% – 91.7% 235 195
241 Kia Soul 1 0.0% – 91.7% 188 170
242 Toyota Land Cruiser 1 0.0% – 91.7%  – 245
243 Ford Explorer 1 0.0% – 87.5% 218 200
244 VW Touran 1 0.0% – 83.3% 207 181
245 Nissan Townstar 1 0.0% – 80.0% 212 236
246 Alfa Romeo Stelvio 1 0.0% – 75.0% 254 251
247 Chevrolet Corvette 1 0.0% – 75.0%  – 261
248 Peugeot 508 1 0.0% – 66.7% 205 250
249 Honda E 1 0.0% – 50.0% 247 275
250 BMW 8-Series 1 0.0% + 0.0% 248 277
251 Ferrari 812 1 0.0% + 0.0% 261 284
252 Mazda MX5 1 0.0% + 0.0%  – 231
253 Alpine A110 1 0.0% n/a  – 299
254 Audi R8 1 0.0% n/a 246 269
255 BMW 7-Series 1 0.0% n/a 233 279
256 Honda E:NY1 1 0.0% new 204 237
257 Lexus LM 1 0.0% new 272 319
258 NIO EL6 1 0.0% new 265 298
259 NIO EL7 1 0.0% new  – 248
260 NIO ET5 1 0.0% new 213 239
261 Opel Zafira 1 0.0% n/a 225 254
262 Jaguar XF 1 0.0% n/a  –  –
263 Lexus RC 1 0.0% n/a  –  –

Source: Mobility Sweden

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