Singapore January 2024: BMW and Mercedes take control, BYD breaks share record

BYD holds a record 11.7% of the Singaporean market in January.

New car sales in Singapore jump 18.6% year-on-year in January to 2,240 units, yet the year-ago comparison set was particularly low and down -36.3% on the year prior. This month the brands ranking is turned upside down. BMW (+95.3%) spectacularly takes the lead with 18.5% share, which is its highest in over 10 years, since the 20.7% it reached back in December 2013. Mercedes (+3.9%) is at 17.9%, its best since last April (18.3%). The traditional leader, Toyota (-4.2%) is down to #3 with 17.2% share. Once again BYD (+434.7%) stuns and smashes its market share record to 11.7%. Tesla (+246.7%), Nissan (+183.3%) and Hyundai (+24.5%) also beat the market in the remainder of the Top 10.

Previous post: Singapore Full Year 2023: Toyota up to 24% share, BYD (+80.2%) shines

One year ago: Singapore January 2023: Audi, Opel, BYD defy market off -36.3%

Full January 2024 Top 35 All brands ranking below.

Singapore January 2024 – brands:

Pos Brand Jan-24 % /23 Dec FY23
1 BMW 414 18.5% + 95.3% 4 3
2 Mercedes 402 17.9% + 3.9% 3 2
3 Toyota (incl Lexus) 386 17.2% – 4.2% 1 1
4 BYD 262 11.7% + 434.7% 5 5
5 Honda 141 6.3% – 15.1% 2 4
6 Tesla 104 4.6% + 246.7% 9 10
7 Nissan 102 4.6% + 183.3% 7 6
8 Audi 71 3.2% – 11.3% 11 11
9 Hyundai 61 2.7% + 24.5% 6 8
10 Mazda 49 2.2% – 45.6% 10 7
11 Kia 42 1.9% – 17.6% 8 9
12 MG 40 1.8% + 185.7% 16 18
13 Volvo 33 1.5% – 17.5% 18 15
14 Porsche 19 0.8% – 5.0% 13 12
15 Volkswagen 15 0.7% – 66.7% 12 13
16 Land Rover 14 0.6% – 39.1% 23 22
17 Skoda 14 0.6% – 39.1% 14 19
18 Mini 11 0.5% – 15.4% 19 21
19 Maserati 8 0.4% + 300.0% 26 28
20 Peugeot 8 0.4% – 65.2% 17 16
21 Polestar 6 0.3% – 14.3% 28 24
22 Maxus 5 0.2% n/a 40 41
23 Rolls Royce 5 0.2% – 58.3% 37 26
24 Citroen 4 0.2% – 71.4% 20 17
25 Jeep 4 0.2% + 100.0% 33 36
26 Subaru 4 0.2% – 42.9% 35 23
27 Opel 3 0.1% – 94.0% 21 20
28 Ferrari 2 0.1% – 71.4% 36 25
29 Great Wall 2 0.1% n/a 24 32
30 Lamborghini 2 0.1% + 100.0% 39 40
31 McLaren 2 0.1% + 100.0%  – 38
32 Suzuki 2 0.1% – 86.7% 15 14
33 Bentley 1 0.0% – 50.0% 38 31
34 Jaguar 1 0.0% + 0.0% 25 33
35 Smart 1 0.0% n/a  – 56

Source: LTA

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