Chile March 2024: Toyota and Mitsubishi L200 lead, GWM (+17.2%) defies freefalling market

The GWM Jolion is inside the Chilean Top 10 in March.

It’s a month to forget for Chilean new light vehicle sales at -37.4% year-on-year in March to just 23,525 units, the lowest March result since pandemic-plagued March 2020 (19,056). The Q1 volume is off -22.2% to 71,092. Strikingly the Top 9 brands all outpace the market, Toyota (-18.2%) and Chevrolet (-29.5%) remain in the lead with 7.6% and 6.8% share respectively, followed by Suzuki (-15.5%) and Kia (-16.1%) resisting better. Hyundai (-29.2%) and Peugeot (-30.2%) are hit harder whereas GWM (+17.2%) signs the only year-on-year gain in the Top 13. Below, notice Citroen (+23%), Subaru (+0.4%), Jetour (+196%) and BMW (+34.4%) all lodging brilliant results. As a whole, Chinese manufacturers are down -41.3% to 29.3% share vs. 28.9% over Q1.

Model-wise, the Mitsubishi L200 (-70.7%) holds onto the lead despite a ghastly year-on-year fall. It is followed by the Toyota Hilux (+5.7%) and Peugeot Partner (+40%) both defying the freefalling market. The Top 4 models are identical to the year-to-date order with the Chevrolet Groove (-13.3%) at #4. The Suzuki Swift (+3%) climbs to #5 ahead of the GWM Poer (-26.9%) and Hyundai Grand i10 (+18.8%). The GWM Jolion (+13.9%) is up to #9 while the Kia Soluto (+9.7%) is also up. Below, the Ford Ranger (+11.1%) and Citroen Berlingo (+177.8%) impress.

Previous month: Chile February 2024: Market down -14.4%, Mitsubishi L200 reclaims lead

One year ago: Chile March 2023: Mitsubishi signs first win, Maxus first podium, sales down -9.4%

Full March 2024 Top 66 All brands and Top 40 models below.

Chile March 2024 – brands:

Pos Brand Mar-24 % /23 Feb 2024 % /23 Pos FY23
1 Toyota   1,783 7.6% – 18.2% 1 6,054 8.5% – 7.8% 1 1
2 Chevrolet   1,593 6.8% – 29.5% 2 4,860 6.8% – 17.7% 2 2
3 Suzuki 1,515 6.4% – 15.5% 5 4,380 6.2% + 0.2% 5 5
4 Kia    1,479 6.3% – 16.1% 4 4,436 6.2% + 2.8% 4 4
5 Hyundai   1,478 6.3% – 29.2% 3 4,679 6.6% – 11.2% 3 3
6 Peugeot  1,456 6.2% – 30.2% 6 4,064 5.7% – 23.3% 6 6
7 GWM 1,158 4.9% + 17.2% 8 3,282 4.6% + 45.2% 7 17
8 Ford  1,018 4.3% – 11.8% 9 3,253 4.6% + 11.8% 8 8
9 Nissan 953 4.1% – 55.6% 11 2,662 3.7% – 43.3% 11 7
10 MG 850 3.6% – 23.1% 10 2,691 3.8% – 21.5% 10 9
11 Mitsubishi 827 3.5% – 65.6% 7 3,132 4.4% – 48.4% 9 10
12 Chery 782 3.3% – 33.6% 15 1,928 2.7% – 45.7% 14 12
13 ChangAn 690 2.9% – 31.1% 12 2,171 3.1% – 17.7% 12 14
14 Citroen 648 2.8% + 23.0% 16 1,915 2.7% + 28.5% 15 18
15 Maxus 606 2.6% – 72.8% 13 1,984 2.8% – 48.3% 13 11
16 Mazda 596 2.5% – 49.7% 14 1,865 2.6% – 29.5% 16 13
17 Subaru 511 2.2% + 0.4% 17 1,352 1.9% + 1.5% 17 20
18 DongFeng (DFSK+DFM) 399 1.7% – 18.1% 19 1,239 1.7% – 21.2% 19 22
19 Foton 369 1.6% – 33.6% 20 1,054 1.5% + 10.0% 21 25
20 Volkswagen 333 1.4% – 70.3% 21 1,171 1.6% – 53.2% 20 16
21 JAC 327 1.4% – 68.7% 18 1,270 1.8% – 57.7% 18 15
22 Opel 296 1.3% – 30.2% 25 894 1.3% – 10.2% 23 23
23 Jetour 293 1.2% + 196.0% 22 937 1.3% + 232.3% 22 28
24 BMW 289 1.2% + 34.4% 30 638 0.9% + 14.3% 28 27
25 Ram 279 1.2% – 79.0% 23 791 1.1% – 67.9% 24 21
26 SsangYong 279 1.2% – 22.1% 24 782 1.1% – 29.3% 25 24
27 JMC 255 1.1% – 41.4% 27 664 0.9% – 24.9% 27 31
28 Honda 224 1.0% – 10.8% 26 694 1.0% + 33.0% 26 30
29 GAC Motor 182 0.8% – 6.2% 29 558 0.8% + 28.3% 30 33
30 Jeep 177 0.8% – 34.9% 36 331 0.5% – 38.9% 35 36
31 Omoda 176 0.7% new 31 432 0.6% new 33 67
32 Mercedes 165 0.7% – 30.7% 28 580 0.8% – 15.5% 29 29
33 Geely 148 0.6% – 49.3% 33 347 0.5% – 55.1% 34 32
34 BAIC 145 0.6% – 31.9% 32 454 0.6% – 11.2% 32 34
35 Renault   134 0.6% – 63.0% 38 482 0.7% – 43.0% 31 26
36 Volvo 102 0.4% + 9.7% 42 218 0.3% – 10.7% 38 39
37 BYD 99 0.4% + 9800.0% 46 181 0.3% + 3520.0% 41 56
38 SWM 75 0.3% new 35 248 0.3% new 37 58
39 Kaiyi 71 0.3% – 11.3% 34 251 0.4% + 104.1% 36 44
40 Mahindra 69 0.3% – 36.1% 40 184 0.3% – 7.1% 40 42
41 Shineray 68 0.3% new 41 171 0.2% new 44 60
42 KYC 61 0.3% – 47.9% 37 212 0.3% – 29.6% 39 41
43 Audi 61 0.3% – 43.0% 45 179 0.3% – 25.7% 42 37
44 Exeed 60 0.3% – 22.1% 47 143 0.2% – 23.1% 47 45
45 Skoda 54 0.2% – 27.0% 44 174 0.2% – 2.2% 43 43
46 Fiat 53 0.2% – 83.5% 49 115 0.2% – 79.1% 48 38
47 Cupra 50 0.2% – 25.4% 39 168 0.2% + 0.0% 45 46
48 Karry 47 0.2% – 85.8% 43 153 0.2% – 66.7% 46 40
49 DS 43 0.2% – 6.5% 61 63 0.1% – 16.0% 53 55
50 Land Rover 28 0.1% + 40.0% 54 68 0.1% + 19.3% 52 53
51 Lexus 25 0.1% + 8.7% 52 79 0.1% + 33.9% 49 51
52 Mini 25 0.1% – 28.6% 50 78 0.1% – 3.7% 50 50
53 Iveco 22 0.1% + 175.0% 57 39 0.1% + 44.4% 57 59
54 Porsche 19 0.1% + 18.8% 55 51 0.1% – 16.4% 56 52
55 Seat 17 0.1% – 65.3% 53 58 0.1% – 57.7% 54 48
56 ZNA 14 0.1% – 93.5% 48 70 0.1% – 83.8% 51 47
57 ZX Auto 14 0.1% – 94.8% 51 51 0.1% – 84.6% 55 49
58 Alfa Romeo 7 0.0% + 16.7% 59 19 0.0% + 58.3% 60 61
59 Jaguar 6 0.0% + 0.0% 60 11 0.0% – 15.4% 61 62
60 Brilliance 5 0.0% – 97.9% 56 27 0.0% – 95.5% 58 35
61 Fuso 5 0.0% – 87.2% 58 19 0.0% – 69.8% 59 57
62 Ferrari 3 0.0% + 50.0% 63 8 0.0% + 166.7% 62 65
63 Maserati 2 0.0% – 50.0% 62 7 0.0% + 16.7% 63 63
64 Farizon 2 0.0% new 64 7 0.0% new 64 66
65 Dodge 2 0.0% – 60.0%  – 2 0.0% – 85.7% 65 64
66 JIM 1 0.0% new  – 1 0.0% new 67 69
 – Total Chinese 6,897 29.3% – 41.3%  – 20,538 28.9% – 26.4%  –  –
 – Others 2 0.0% – 71.4%  – 10 0.0% – 89.0%  –  –

Chile March 2024 – models:

Pos Model Mar-24 % /23 Feb 2024 % /23 Pos FY23
1 Mitsubishi L200 644 2.7% – 70.7% 1 2,280 3.2% – 58.4% 1 2
2 Toyota Hilux 630 2.7% + 5.7% 2 2,131 3.0% + 5.1% 2 1
3 Peugeot Partner 563 2.4% + 40.0% 5 1,501 2.1% + 46.3% 3 12
4 Chevrolet Groove 522 2.2% – 13.3% 3 1,494 2.1% – 10.4% 4 4
5 Suzuki Swift 482 2.0% + 3.0% 9 1,252 1.8% – 2.2% 7 6
6 GWM Poer 443 1.9% – 26.9% 7 1,326 1.9% + 13.2% 5 5
7 Hyundai Grand i10 443 1.9% + 18.8% 10 1,222 1.7% + 30.0% 9 16
8 Kia Soluto 417 1.8% + 9.7% 6 1,237 1.7% + 16.6% 8 7
9 GWM Jolion 369 1.6% + 13.9% 12 932 1.3% + 32.0% 14 20
10 Maxus T60 361 1.5% – 78.9% 4 1,291 1.8% – 53.8% 6 3
11 Ford Ranger 330 1.4% + 11.1% 14 970 1.4% + 14.0% 13 10
12 Citroen Berlingo 325 1.4% + 177.8% 19 1,032 1.5% + 111.9% 11 28
13 MG ZS 307 1.3% – 33.4% 11 988 1.4% – 31.4% 12 11
14 Suzuki Baleno 306 1.3% – 35.0% 8 1,130 1.6% – 7.6% 10 8
15 Nissan Kicks 297 1.3% + 19.3% 16 832 1.2% + 20.1% 17 22
16 Toyota Yaris 288 1.2% – 34.1% 17 836 1.2% – 16.4% 16 15
17 Chevrolet Sail 266 1.1% + 4.7% 25 743 1.0% + 30.1% 18 n/a
18 Chery Tiggo 2 260 1.1% + 29.4% n/a 591 0.8% – 9.6% 31 n/a
19 Chery Tiggo 2 Pro 254 1.1% – 17.0% 37 597 0.8% – 27.2% 29 25
20 Hyundai Accent 243 1.0% + 53.8% 27 682 1.0% + 28.2% 23 38
21 Toyota Raize 231 1.0% – 43.5% 22 738 1.0% – 45.9% 19 14
22 Nissan Versa 227 1.0% – 39.6% 32 618 0.9% – 48.3% 27 21
23 Hyundai Creta 218 0.9% n/a 23 690 1.0% n/a 21 36
24 Subaru Crosstrek 218 0.9% n/a 34 585 0.8% n/a 33 n/a
25 Toyota RAV4 214 0.9% + 10.3% 13 872 1.2% + 31.1% 15 24
26 GWM H6 207 0.9% n/a 28 593 0.8% n/a 30 32
27 Subaru Forester 199 0.8% – 5.2% n/a 518 0.7% – 14.5% 38 30
28 Hyundai Tucson 197 0.8% + 13.2% 21 710 1.0% + 21.8% 20 17
29 Peugeot Landtrek 197 0.8% – 53.1% 40 542 0.8% – 37.8% 36 n/a
30 MG ZX 196 0.8% + 29.8% 24 640 0.9% + 9.6% 25 41
31 Ford F-150 194 0.8% n/a 39 576 0.8% n/a 34 n/a
32 Ford Territory 193 0.8% – 35.2% 20 689 1.0% – 3.1% 22 23
33 Kia Morning 189 0.8% – 47.9% 36 530 0.7% – 38.0% 37 19
34 Mazda CX-5 185 0.8% – 51.6% 26 648 0.9% – 37.9% 24 13
35 Peugeot 2008 182 0.8% + 27.3% n/a 605 0.9% + 10.8% 28 35
36 Toyota Yaris Cross 166 0.7% n/a 31 585 0.8% n/a 32 n/a
37 Toyota Corolla Cross 164 0.7% – 52.9% 29 555 0.8% – 38.5% 35 18
38 Suzuki S-Presso 160 0.7% – 45.0% 33 504 0.7% – 12.5% 39 31
39 Ram 700 Pickup 152 0.6% – 23.6% 41 460 0.6% – 22.2% 41 27
40 Chevrolet Silverado 146 0.6% – 37.9% n/a 417 0.6% – 41.0% n/a 29
41 Nissan Navara 145 0.6% – 87.8% 38 489 0.7% – 74.4% 40 9
n/a MG3 145 0.6% – 47.8% n/a 387 0.5% – 48.0% n/a 34
n/a Citroen C3 143 0.6% n/a n/a 393 0.6% n/a n/a n/a
n/a Foton Midi 134 0.6% – 39.4% n/a 328 0.5% – 12.3% n/a n/a
n/a Chevrolet Onix 134 0.6% + 27.6% n/a 315 0.4% – 1.6% n/a n/a
n/a JMC Gran Avenue 131 0.6% n/a n/a 278 0.4% n/a n/a n/a
n/a Kia Sonet 130 0.6% n/a 18 618 0.9% n/a 26 26
n/a Kia Frontier 128 0.5% + 29.3% n/a 324 0.5% + 14.1% n/a n/a
n/a Ssangyong Grand Musso 124 0.5% – 19.0% n/a 359 0.5% – 26.1% n/a n/a
n/a Chevrolet Montana 122 0.5% n/a n/a 351 0.5% n/a n/a n/a
n/a JMC Vigus 120 0.5% – 71.8% n/a 313 0.4% – 62.7% n/a n/a
n/a Kia Rio 114 0.5% + 7.5% n/a 410 0.6% + 44.4% n/a n/a
n/a Chevrolet N400 Max 108 0.5% – 29.9% 30 396 0.6% – 8.5% n/a n/a
n/a Suzuki Alto 108 0.5% n/a n/a 232 0.3% n/a n/a n/a
n/a Changan Alsvin 98 0.4% n/a n/a 282 0.4% n/a n/a n/a
n/a Suzuki Celerio 97 0.4% – 4.9% n/a 292 0.4% – 2.7% n/a n/a
n/a Foton G7 89 0.4% n/a n/a 152 0.2% n/a n/a n/a
n/a GWM Wingle 7 88 0.4% – 56.7% n/a 258 0.4% – 40.6% n/a n/a
n/a Suzuki Dzire Sedan 88 0.4% + 2.3% n/a 246 0.3% – 17.7% n/a n/a
n/a Mercedes Sprinter 86 0.4% – 11.3% n/a 249 0.4% – 13.5% n/a n/a
n/a Peugeot Expert 86 0.4% n/a n/a 213 0.3% n/a n/a n/a
n/a Mazda BT-50 84 0.4% – 81.2% n/a 257 0.4% – 69.0% n/a n/a
n/a Ford Transit 81 0.3% – 41.3% n/a 197 0.3% – 35.4% n/a n/a
n/a Hyundai Porter 80 0.3% – 82.1% 15 427 0.6% – 50.2% n/a n/a
n/a Opel Corsa 76 0.3% n/a n/a 270 0.4% n/a n/a n/a
n/a Foton TM3 71 0.3% – 71.6% n/a 251 0.4% – 42.4% n/a n/a
n/a Maxus Deliver 9 71 0.3% n/a n/a 198 0.3% n/a n/a n/a
n/a Mazda3 68 0.3% n/a n/a 197 0.3% n/a n/a n/a
n/a JAC T8 66 0.3% – 72.2% n/a 273 0.4% – 59.9% n/a n/a
n/a Foton TM5 65 0.3% n/a n/a 226 0.3% n/a n/a n/a
n/a Renault Express 63 0.3% n/a n/a 234 0.3% n/a n/a n/a
n/a Changan Hunter 61 0.3% – 74.0% n/a 228 0.3% – 62.7% n/a n/a
n/a Ford Maverick 54 0.2% n/a n/a 216 0.3% n/a n/a n/a
n/a Maxus G10 53 0.2% – 66.7% n/a 122 0.2% – 65.7% n/a n/a
n/a Peugeot Boxer 53 0.2% – 67.5% n/a 121 0.2% – 58.3% n/a n/a
n/a Opel Combo L1 52 0.2% – 40.9% n/a 152 0.2% – 34.5% n/a n/a
n/a JAC Sunray 47 0.2% – 68.5% n/a 135 0.2% – 50.4% n/a n/a
n/a Changan MD201 38 0.2% – 66.7% n/a 104 0.1% – 60.8% n/a n/a
n/a JAC X200 28 0.1% n/a n/a 104 0.1% n/a n/a n/a
n/a Maxus C35 24 0.1% – 83.7% n/a 140 0.2% – 41.7% n/a n/a

Source: ANAC

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