Morocco April 2024: Sales back in positive, Citroen (+69.9%), Fiat (+47.7%) impress

Citroen sales gain 69.9% year-on-year in April.

Sales of new light vehicles in Morocco advance 6.3% year-on-year in April to 13,268 units. This includes 11,906 passenger cars (+5.6%) and 1,362 light commercials (+12.9%). The year-to-date passenger car tally is down -3.1% to 43,647. In the lead of the brands ranking, Dacia (+17.5%) outpaces the market to 25% share vs. 27.5% so far this year. In contrast Renault (-7.5%), Peugeot (-11.6%) and Hyundai (-24.8%) all dive year-on-year. Volkswagen (+7%) is up two spots on March to #5, with Citroen (+69.9%), Fiat (+47.7%), Skoda (+25.5%) and Opel (+25.3%) all scoring fantastic upticks in the remainder of the Top 10.

Previous month: Morocco March 2024: Market down again, Fiat, Kia stand out

One year ago: Morocco April 2023: Peugeot, Volkswagen shine in stabilised market

Full April 2024 Top 35 All brands ranking below.

Morocco April 2024 – brands:

Pos Brand Apr-24 % /23 Mar 2024 % /23 Pos FY23
1 Dacia 2,980 25.0% + 17.5% 1 12,004 27.5% + 14.5% 1 1
2 Renault 1,577 13.2% – 7.5% 2 6,333 14.5% – 12.0% 2 2
3 Peugeot 979 8.2% – 11.6% 4 1,934 4.4% – 40.2% 6 4
4 Hyundai 971 8.2% – 24.8% 3 3,629 8.3% – 37.8% 3 3
5 Volkswagen 721 6.1% + 7.0% 7 2,337 5.4% – 6.2% 5 5
6 Opel 679 5.7% + 25.3% 5 2,467 5.7% + 25.0% 4 6
7 Citroen 581 4.9% + 69.9% 9 1,662 3.8% + 10.4% 7 7
8 Kia 431 3.6% – 3.4% 6 1,584 3.6% + 5.7% 8 8
9 Fiat 393 3.3% + 47.7% 8 1,584 3.6% + 45.9% 9 11
10 Skoda 389 3.3% + 25.5% 14 1,197 2.7% – 0.7% 13 12
11 BMW 344 2.9% + 42.7% 12 1,198 2.7% + 18.3% 12 13
12 Audi 320 2.7% – 3.3% 10 1,440 3.3% + 13.5% 10 10
13 Toyota 292 2.5% – 3.0% 11 1,381 3.2% – 1.9% 11 9
14 Seat  239 2.0% – 9.5% 15 919 2.1% + 26.2% 15 14
15 Mercedes 214 1.8% + 43.6% 13 976 2.2% + 5.3% 14 15
16 Cupra 121 1.0% + 236.1% 16 374 0.9% + 163.4% 16 22
17 Volvo 91 0.8% + 12.3% 17 353 0.8% + 5.7% 17 16
18 Land Rover 81 0.7% – 12.0% 18 292 0.7% – 15.4% 18 20
19 Porsche 62 0.5% + 40.9% 21 217 0.5% + 29.2% 21 24
20 MG 62 0.5% + 67.6% 24 212 0.5% + 417.1% 22 21
21 Ford 55 0.5% – 38.2% 19 278 0.6% – 41.0% 19 17
22 Jeep 45 0.4% – 46.4% 22 226 0.5% – 41.1% 20 19
23 Suzuki 41 0.3% + 583.3% 20 142 0.3% + 94.5% 24 28
24 Nissan 40 0.3% – 52.9% 23 178 0.4% – 60.0% 23 18
25 DFSK 39 0.3% – 51.3% 26 114 0.3% – 52.3% 26 23
26 Geely 37 0.3% new 25 140 0.3% new 25 34
27 DS 28 0.2% – 6.7% 30 76 0.2% – 23.2% 29 25
28 Mahindra 16 0.1% + 33.3% 32 41 0.1% – 21.2% 32 32
29 Alfa Romeo 15 0.1% – 6.3% 27 87 0.2% + 10.1% 27 26
30 Honda 15 0.1% – 11.8% 28 79 0.2% + 43.6% 28 29
31 Mini 14 0.1% – 41.7% 29 64 0.1% – 13.5% 30 27
32 Lexus 13 0.1% + 0.0% 31 54 0.1% + 42.1% 31 30
33 BYD 11 0.1% new 34 34 0.1% new 34 35
34 Jaguar 9 0.1% + 12.5% 33 37 0.1% – 2.6% 33 33
35 Alpine 1 0.0% new 35 6 0.0% new 35 37

Source: Manufacturers

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