The Volvo EX30 is the best-selling vehicle in Finland in May.
It’s a 6th consecutive month of decline for the Finnish new car market at harsh -18.4% year-on-year in May to 7,551 units. The year-to-date volume is now down -14.6% to 31,716. Toyota (-11.7%) keeps the lead of the brands charts with a round 20% share. Volvo (+25.1%) is in outstanding shape at #2 with 14.1% of the market vs. 12% so far this year. Volkswagen (-29.3%) is hit hard but stays at #3 ahead of Kia (-1.8%) resisting well and Skoda (-52.1%) imploding. Mercedes (-14%) manages to keep its loss below the market rate at #6 but BMW (-37.6%) and Tesla (-42.9%) crater. Hyundai (+50.5%) and Nissan (+31.3%) round out the Top 10 in fantastic fashion. Below, BYD (+1016.7%) celebrates one year in market at #19 with Subaru (+278.6%), Seat (+125%) and Honda (+30.8%) also in positive.
Over in the models lane, the Volvo EX30 spectacularly takes the lead with a fantastic 7% share, only 6 months after its launch in the country. It now ranks #5 year-to-date vs. #11 last month. The EX30 distances three Toyotas: the Yaris (+81.9%) in great shape, the Corolla (-26.5%) struggling and the Yaris Cross (+6.9%) solid. The VW ID.4 (-20.9%) rallies back up two spots on last month to #5 but drops significantly year-on-year. The Nissan Qashqai (+141.3%), Kia Ceed (+83.8%), Toyota RAV4 (+35.8%) and Skoda Octavia (+10.1%) impress below. The Tesla Model Y sinks -59.4% at #10 and ranks #7 year-to-date whereas it topped the Full Year 2023 charts. In contrast the Tesla Model 3 is up 183.7% for the month at #15.
Previous month: Finland April 2024: 5th straight negative overall result, Volvo EX30 on podium
One year ago: Finland May 2023: Toyota Corolla, Tesla Model Y and Skoda Enyaq top market up 19.9%
Full May 2024 Top 30 brands and Top 25 models below.
Finland May 2024 – brands:
| Pos | Brand | May-24 | % | /23 | Apr | 2024 | % | /23 | Pos | FY23 |
| 1 | Toyota | 1,508 | 20.0% | – 11.7% | 1 | 6,417 | 20.2% | – 0.6% | 1 | 1 |
| 2 | Volvo | 1,066 | 14.1% | + 25.1% | 2 | 3,807 | 12.0% | + 10.9% | 2 | 4 |
| 3 | Volkswagen | 740 | 9.8% | – 29.3% | 3 | 2,526 | 8.0% | – 34.1% | 4 | 3 |
| 4 | Kia | 554 | 7.3% | – 1.8% | 5 | 2,397 | 7.6% | – 8.8% | 5 | 5 |
| 5 | Skoda | 501 | 6.6% | – 52.1% | 4 | 2,858 | 9.0% | – 13.8% | 3 | 2 |
| 6 | Mercedes | 472 | 6.3% | – 14.0% | 9 | 1,874 | 5.9% | – 23.3% | 6 | 7 |
| 7 | BMW | 325 | 4.3% | – 37.6% | 6 | 1,749 | 5.5% | – 19.2% | 7 | 8 |
| 8 | Tesla | 304 | 4.0% | – 42.9% | 12 | 1,326 | 4.2% | – 36.4% | 10 | 6 |
| 9 | Hyundai | 289 | 3.8% | + 50.5% | 8 | 1,398 | 4.4% | + 50.3% | 9 | 11 |
| 10 | Nissan | 281 | 3.7% | + 31.3% | 7 | 1,495 | 4.7% | + 16.3% | 8 | 10 |
| 11 | Audi | 268 | 3.5% | – 39.2% | 10 | 1,159 | 3.7% | – 32.9% | 11 | 9 |
| 12 | Ford | 164 | 2.2% | – 25.8% | 11 | 774 | 2.4% | – 35.7% | 12 | 12 |
| 13 | Peugeot | 120 | 1.6% | – 15.5% | 25 | 301 | 0.9% | – 54.9% | 16 | 13 |
| 14 | Mazda | 92 | 1.2% | – 7.1% | 14 | 322 | 1.0% | – 30.0% | 14 | 16 |
| 15 | Renault | 88 | 1.2% | – 6.4% | 20 | 233 | 0.7% | – 35.6% | 20 | 19 |
| 16 | Suzuki | 84 | 1.1% | + 10.5% | 15 | 354 | 1.1% | + 4.1% | 13 | 20 |
| 17 | Citroen | 77 | 1.0% | – 40.8% | 19 | 232 | 0.7% | – 59.5% | 21 | 15 |
| 18 | Opel | 69 | 0.9% | – 78.4% | 23 | 254 | 0.8% | – 72.3% | 17 | 14 |
| 19 | BYD | 67 | 0.9% | + 1016.7% | 24 | 250 | 0.8% | + 4066.7% | 19 | n/a |
| 20 | Seat | 63 | 0.8% | + 125.0% | 30 | 108 | 0.3% | – 14.3% | 28 | 25 |
| 21 | Dacia | 59 | 0.8% | – 21.3% | 16 | 253 | 0.8% | – 30.9% | 18 | 18 |
| 22 | Subaru | 53 | 0.7% | + 278.6% | 28 | 168 | 0.5% | + 44.8% | 23 | 26 |
| 23 | Mitsubishi | 47 | 0.6% | – 14.5% | 13 | 308 | 1.0% | + 14.1% | 15 | 21 |
| 24 | Lexus | 39 | 0.5% | – 15.2% | 18 | 186 | 0.6% | + 25.7% | 22 | 24 |
| 25 | Cupra | 37 | 0.5% | – 5.1% | 22 | 140 | 0.4% | – 30.0% | 25 | 22 |
| 26 | Land Rover | 35 | 0.5% | – 37.5% | 26 | 137 | 0.4% | – 18.5% | 26 | 23 |
| 27 | Polestar | 30 | 0.4% | – 73.7% | 17 | 149 | 0.5% | – 67.3% | 24 | 17 |
| 28 | Porsche | 17 | 0.2% | – 10.5% | 21 | 126 | 0.4% | + 18.9% | 27 | 27 |
| 29 | Honda | 17 | 0.2% | + 30.8% | 27 | 104 | 0.3% | – 2.8% | 29 | 29 |
| 30 | Mini | 10 | 0.1% | – 41.2% | 29 | 62 | 0.2% | + 31.9% | 30 | 28 |
Finland May 2024 – models:
Note this ranking features the Top 30 models year-to-date ordered based on their May 2024 sales and may therefore not be 100% correct.
| Pos | Model | May-24 | % | /23 | Apr | 2024 | % | /23 | Pos | FY23 |
| 1 | Volvo EX30 | 528 | 7.0% | new | 3 | 1,001 | 3.2% | new | 5 | 210 |
| 2 | Toyota Yaris | 453 | 6.0% | + 81.9% | 4 | 1,382 | 4.4% | + 35.8% | 3 | 6 |
| 3 | Toyota Corolla | 414 | 5.5% | – 26.5% | 1 | 2,044 | 6.4% | – 18.7% | 1 | 2 |
| 4 | Toyota Yaris Cross | 324 | 4.3% | + 6.9% | 2 | 1,400 | 4.4% | + 69.9% | 2 | 8 |
| 5 | VW ID.4 | 193 | 2.6% | – 20.9% | 7 | 555 | 1.7% | – 46.5% | 14 | 10 |
| 6 | Skoda Octavia | 186 | 2.5% | + 10.1% | 6 | 1,249 | 3.9% | + 79.2% | 4 | 3 |
| 7 | Toyota RAV4 | 182 | 2.4% | + 35.8% | 16 | 615 | 1.9% | + 7.9% | 11 | 9 |
| 8 | Kia Ceed | 182 | 2.4% | + 83.8% | 12 | 606 | 1.9% | + 11.4% | 12 | 12 |
| 9 | Nissan Qashqai | 181 | 2.4% | + 141.3% | 5 | 973 | 3.1% | + 79.2% | 6 | 15 |
| 10 | Tesla Model Y | 180 | 2.4% | – 59.4% | 15 | 929 | 2.9% | – 45.0% | 7 | 1 |
| 11 | VW Golf | 179 | 2.4% | + 37.7% | 23 | 390 | 1.2% | – 4.2% | 18 | 25 |
| 12 | Volvo XC60 | 150 | 2.0% | – 36.2% | 10 | 736 | 2.3% | – 35.6% | 9 | 5 |
| 13 | Volvo V60 | 138 | 1.8% | + 25.5% | 9 | 649 | 2.0% | + 27.3% | 10 | 19 |
| 14 | Skoda Enyaq | 124 | 1.6% | – 64.4% | 17 | 508 | 1.6% | – 50.2% | 15 | 4 |
| 15 | Tesla Model 3 | 122 | 1.6% | + 183.7% | n/a | 383 | 1.2% | + 15.0% | 20 | 18 |
| 16 | Mercedes GLC | 113 | 1.5% | + 50.7% | n/a | 422 | 1.3% | + 78.8% | 17 | 39 |
| 17 | Audi Q4 | 109 | 1.4% | – 41.7% | 14 | 459 | 1.4% | – 19.8% | 16 | 16 |
| 18 | Volvo XC40 | 102 | 1.4% | – 58.7% | 8 | 804 | 2.5% | – 11.6% | 8 | 7 |
| 19 | Toyota C-HR | 88 | 1.2% | – 51.6% | 11 | 569 | 1.8% | – 21.5% | 13 | 14 |
| 20 | Hyundai i30 | 88 | 1.2% | n/a | n/a | 259 | 0.8% | + 407.8% | 27 | 126 |
| 21 | Kia Sportage | 73 | 1.0% | + 21.7% | 24 | 305 | 1.0% | + 1.7% | 24 | 30 |
| 22 | Kia Niro | 72 | 1.0% | + 67.4% | 20 | 352 | 1.1% | – 0.8% | 21 | 23 |
| 23 | BMW X1 | 67 | 0.9% | – 15.2% | 13 | 387 | 1.2% | + 61.9% | 19 | 33 |
| 24 | Kia Stonic | 67 | 0.9% | – 54.4% | 22 | 300 | 0.9% | – 24.4% | 26 | 22 |
| 25 | Nissan Juke | 56 | 0.7% | + 409.1% | n/a | 242 | 0.8% | + 656.3% | 30 | 102 |
| n/a | VW ID.7 | 52 | 0.7% | new | n/a | 248 | 0.8% | new | 29 | n/a |
| n/a | Volvo C40 | 48 | 0.6% | – 71.4% | 19 | 303 | 1.0% | – 42.8% | 25 | 17 |
| n/a | Hyundai Tucson | 44 | 0.6% | + 120.0% | 18 | 253 | 0.8% | + 96.1% | 28 | 78 |
| n/a | BMW i4 | 39 | 0.5% | – 81.0% | 21 | 335 | 1.1% | – 37.3% | 22 | 11 |
| n/a | Hyundai Ioniq 5 | 30 | 0.4% | + 57.9% | n/a | 315 | 1.0% | + 29.1% | 23 | 40 |
Source: AUT
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