The Tesla Model Y ends the month at #2 in Taiwan.
41,587 new light vehicles found a buyer in Taiwan in June, a -1.9% year-on-year decline. This leads to a H1 2024 tally off -1% to 232,503. Toyota (+3.4%) defies the negative market to easily keep the lead with a 23.3% share. The performer of the month is Tesla surging 69.8% year-on-year to 2nd place overall with 9.4% share, its best result in the country since it hit #2 with over 4,000 sales and 9.7% in December 2022. Lexus (-12.5%) underperforms at #3 followed by a stable Mercedes (-0.1%). MG (+49.5%) and BMW (+9.4%) impress below.
Model-wise, the Toyota Corolla Cross (-7.6%) holds onto the top spot, however with a relatively weak 5.5% share. Just below is the Tesla Model Y (+84.3%), also its best performance since December 2022. The Toyota RAV4 (+1.6%) stays in third position ahead of the Toyota Town Ace (+52.9%) and a surging Tesla Model 3 (+5500%). The new Toyota Yaris Cross drops two spots on last month to #6 and is followed by the Lexus NX (-16.7%) and Honda CR-V (-66.9%) both struggling. The MG HS (-7.8%) also retrogrades to #9 just as the Luxgen n7 rounds out the Top 10 with 2.5% share. The Lexus LBX advances 8 ranks to #42.
Previous month: Taiwan May 2024: Toyota monopolises Top 4, Luxgen n7 best-selling BEV again
One year ago: Taiwan June 2023: Honda CR-V takes the lead
Full June 2024 Top 10 brands and Top 60 models below.
Taiwan June 2024 – brands:
| Pos | Brand | Jun-24 | % | /23 | May | 2024 | % | /23 | Pos | FY23 |
| 1 | Toyota | 9,689 | 23.3% | + 3.4% | 1 | 59,467 | 25.6% | – 0.6% | 1 | 1 |
| 2 | Tesla | 3,898 | 9.4% | + 69.8% | 7 | 7,888 | 3.4% | + 8.1% | 11 | n/a |
| 3 | Lexus | 2,628 | 6.3% | – 12.5% | 3 | 15,155 | 6.5% | – 10.6% | 2 | 3 |
| 4 | Mercedes | 2,376 | 5.7% | – 0.1% | 2 | 14,003 | 6.0% | + 5.2% | 3 | 4 |
| 5 | BMW | 2,280 | 5.5% | + 9.4% | 4 | 9,899 | 4.3% | + 2.1% | 9 | 9 |
| 6 | Honda | 2,263 | 5.4% | – 21.6% | 6 | 13,585 | 5.8% | – 4.2% | 4 | 2 |
| 7 | Hyundai | 1,937 | 4.7% | – 7.0% | 5 | 12,453 | 5.4% | + 9.9% | 5 | 6 |
| 8 | MG | 1,686 | 4.1% | + 49.5% | 8 | 11,706 | 5.0% | + 749.5% | 6 | n/a |
| 9 | CMC | 1,610 | 3.9% | – 7.9% | 9 | 10,343 | 4.4% | + 7.1% | 7 | 8 |
| 10 | Nissan | 1,503 | 3.6% | – 9.7% | 10 | 10,078 | 4.3% | – 7.8% | 8 | 5 |
| n/a | Mitsubishi | 1,377 | 3.3% | n/a | n/a | 7,920 | 3.4% | – 10.5% | 10 | n/a |
| n/a | Volkswagen | 1,261 | 3.0% | – 22.5% | n/a | 5,985 | 2.6% | – 24.8% | n/a | 10 |
| n/a | Volvo | 1,091 | 2.6% | + 98.4% | n/a | n/a | n/a | n/a | n/a | n/a |
Taiwan June 2024 – models:
| Pos | Model | Jun-24 | % | /23 | May | 2024 | % | /23 | Pos | FY23 |
| 1 | Toyota Corolla Cross | 2,293 | 5.5% | – 7.6% | 1 | 14,063 | 6.0% | – 18.0% | 1 | 1 |
| 2 | Tesla Model Y | 2,142 | 5.2% | + 84.3% | 9 | 4,542 | 2.0% | – 19.9% | 11 | 10 |
| 3 | Toyota RAV4 | 1,822 | 4.4% | + 1.6% | 3 | 9,906 | 4.3% | + 32.6% | 3 | 3 |
| 4 | Toyota Town Ace | 1,791 | 4.3% | + 52.9% | 2 | 10,693 | 4.6% | + 26.3% | 2 | 4 |
| 5 | Tesla Model 3 | 1,456 | 3.5% | + 5500.0% | 18 | 2,015 | 0.9% | + 298.2% | 30 | n/a |
| 6 | Toyota Yaris Cross | 1,358 | 3.3% | new | 4 | 8,335 | 3.6% | new | 4 | 28 |
| 7 | Lexus NX | 1,158 | 2.8% | – 16.7% | 6 | 6,633 | 2.9% | – 13.4% | 7 | 7 |
| 8 | Honda CR-V | 1,096 | 2.6% | – 66.9% | 8 | 7,271 | 3.1% | – 29.3% | 6 | 2 |
| 9 | MG HS | 1,040 | 2.5% | – 7.8% | 5 | 8,248 | 3.5% | + 64.6% | 5 | 9 |
| 10 | Luxgen n7 | 1,037 | 2.5% | new | 7 | 3,692 | 1.6% | new | 16 | n/a |
| 11 | CMC Veryca | 964 | 2.3% | – 23.7% | 10 | 6,142 | 2.6% | – 12.4% | 8 | 6 |
| 12 | Toyota Corolla Altis | 937 | 2.3% | + 16.4% | 12 | 5,857 | 2.5% | – 22.3% | 9 | 5 |
| 13 | Mercedes GLC Class | 886 | 2.1% | + 35.9% | 11 | 4,289 | 1.8% | + 44.3% | 12 | 16 |
| 14 | Hyundai Tucson | 740 | 1.8% | + 85.5% | 13 | 4,764 | 2.0% | + 81.9% | 10 | 20 |
| 15 | Mitsubishi Delica | 676 | 1.6% | + 4.8% | 14 | 3,983 | 1.7% | – 6.3% | 14 | 13 |
| 16 | CMC Zinger | 646 | 1.6% | + 33.2% | 16 | 4,201 | 1.8% | + 58.6% | 13 | 21 |
| 17 | Honda Fit | 555 | 1.3% | – 3.5% | 31 | 2,513 | 1.1% | + 16.9% | 25 | 23 |
| 18 | Honda HR-V | 554 | 1.3% | – 14.0% | 19 | 3,290 | 1.4% | + 2.8% | 19 | 14 |
| 19 | MG ZS | 524 | 1.3% | n/a | 29 | 3,336 | 1.4% | n/a | 18 | 47 |
| 20 | Ford Focus | 521 | 1.3% | – 54.9% | 15 | 3,717 | 1.6% | – 47.5% | 15 | 8 |
| 21 | Nissan Kicks | 515 | 1.2% | – 26.6% | 17 | 3,098 | 1.3% | – 38.4% | 20 | 11 |
| 22 | Lexus RX | 483 | 1.2% | – 24.8% | 20 | 2,947 | 1.3% | – 11.4% | 22 | 18 |
| 23 | Nissan X-Trail | 454 | 1.1% | n/a | 23 | 3,424 | 1.5% | n/a | 17 | 27 |
| 24 | Toyota Vios | 440 | 1.1% | + 81.8% | 27 | 2,662 | 1.1% | + 24.9% | 23 | 17 |
| 25 | Lexus UX | 433 | 1.0% | + 3.8% | 33 | 2,134 | 0.9% | – 26.3% | 29 | 25 |
| 26 | Hyundai Custin | 432 | 1.0% | – 41.5% | 21 | 3,028 | 1.3% | – 10.0% | 21 | 19 |
| 27 | BMW iX1 | 422 | 1.0% | + 326.3% | 22 | n/a | n/a | n/a | n/a | n/a |
| 28 | Volvo XC40 | 405 | 1.0% | n/a | 39 | 2,261 | 1.0% | n/a | 27 | 36 |
| 29 | Ford Kuga | 402 | 1.0% | – 3.6% | 28 | n/a | n/a | n/a | n/a | 15 |
| 30 | Volvo XC60 | 343 | 0.8% | + 119.9% | n/a | n/a | n/a | n/a | n/a | 44 |
| 31 | Hyundai Venue | 328 | 0.8% | – 10.6% | 53 | 1,632 | 0.7% | – 27.7% | 31 | 34 |
| 32 | Kia Sportage | 309 | 0.7% | – 23.5% | 32 | 2,518 | 1.1% | + 119.9% | 24 | 38 |
| 33 | BMW iX2 | 307 | 0.7% | new | 42 | n/a | n/a | new | n/a | n/a |
| 34 | VW Golf | 301 | 0.7% | + 40.0% | 41 | 1,313 | 0.6% | + 19.7% | 36 | 41 |
| 35 | Mercedes GLA Class | 298 | 0.7% | + 109.9% | n/a | 1,230 | 0.5% | + 7.0% | 38 | 52 |
| 36 | Hyundai Porter | 297 | 0.7% | – 21.2% | 25 | n/a | n/a | n/a | n/a | 31 |
| 37 | Nissan Sentra | 293 | 0.7% | – 30.6% | 36 | 2,263 | 1.0% | – 14.7% | 26 | 29 |
| 38 | Mitsubishi Colt Plus | 281 | 0.7% | – 14.6% | 40 | 1,022 | 0.4% | – 45.8% | n/a | 32 |
| 39 | BMW X1 | 264 | 0.6% | + 13.8% | 56 | n/a | n/a | n/a | n/a | n/a |
| 40 | Mazda CX-5 | 264 | 0.6% | – 46.3% | 26 | 2,181 | 0.9% | – 7.7% | 28 | 26 |
| 41 | Toyota Sienta | 248 | 0.6% | – 19.0% | 34 | n/a | n/a | n/a | n/a | 22 |
| 42 | Lexus LBX | 241 | 0.6% | new | 50 | n/a | n/a | new | n/a | n/a |
| 43 | Skoda Octavia | 235 | 0.6% | + 61.0% | 47 | 1,329 | 0.6% | + 87.4% | 35 | 45 |
| 44 | VW Tiguan | 233 | 0.6% | – 61.0% | 43 | 1,355 | 0.6% | – 48.6% | 33 | 24 |
| 45 | Tesla Model X | 215 | 0.5% | – 74.9% | 59 | n/a | n/a | n/a | n/a | 53 |
| 46 | Lexus ES | 205 | 0.5% | – 32.6% | 54 | 1,175 | 0.5% | – 36.1% | 39 | 35 |
| 47 | Mazda3 | 199 | 0.5% | – 34.3% | 38 | 1,436 | 0.6% | – 30.0% | 32 | 30 |
| 48 | Suzuki Jimny | 191 | 0.5% | n/a | 46 | n/a | n/a | n/a | n/a | n/a |
| 49 | Toyota Crown | 181 | 0.4% | + 56.0% | 30 | 1,336 | 0.6% | + 185.5% | 34 | 59 |
| 50 | Toyota Granvia | 169 | 0.4% | – 3.4% | 58 | 444 | 0.2% | – 39.2% | n/a | n/a |
| 51 | Mazda CX-60 | 164 | 0.4% | n/a | 37 | 1,312 | 0.6% | n/a | 37 | n/a |
| 52 | BMW X2 | 144 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 53 | BMW i5 | 141 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 54 | VW T-Roc | 139 | 0.3% | – 71.1% | 44 | n/a | n/a | n/a | n/a | 40 |
| 55 | Skoda Kamiq | 138 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | 54 |
| 56 | Mazda CX-30 | 136 | 0.3% | – 46.2% | 45 | 1,073 | 0.5% | – 38.7% | n/a | 39 |
| 57 | Kia Carnival | 135 | 0.3% | – 58.2% | 55 | 799 | 0.3% | – 28.3% | n/a | 50 |
| 58 | BMW 3 Series | 131 | 0.3% | – 19.6% | n/a | 838 | 0.4% | – 3.7% | n/a | 55 |
| 59 | Toyota Alphard | 122 | 0.3% | n/a | n/a | n/a | n/a | n/a | n/a | n/a |
| 60 | Suzuki Ignis | 122 | 0.3% | + 6.1% | n/a | 532 | 0.2% | + 15.7% | n/a | n/a |
| 61 | MG 4 | 122 | 0.3% | new | n/a | 122 | 0.1% | new | n/a | – |
Source: u-car.com.tw