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It seems like every automaker wants to turn its vehicles into “mobility devices” to sell customers software. But as they struggle to convince consumers to pay for heated seats, Ford’s commercial vehicle division, Ford Pro, has been raking in money selling software, like driver-monitoring services, to fleet customers.<\/p>\n

Already accustomed to paying for software services, forecasts suggest that small and medium-sized fleets could help Ford Pro generate 20 percent of Ford’s overall profit by 2026, according to CEO Jim Farley.<\/p>\n

The division made $7.2 billion last year in pre-tax profits, and had a 12.4 percent margin, reports Reuters<\/a>. That margin is more than twice as large as the 5.9 percent that the rest of the company managed.<\/p>\n

And Ford Pro is only expected to get bigger. Farley predicted that the division will make between $8 and $9 billion in pre-tax profits this year, and ultimately hopes to triple the number of customers paying for connected-vehicle services<\/a> in their commercial models.<\/p>\n

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