{"id":132117,"date":"2024-06-14T10:31:08","date_gmt":"2024-06-14T09:31:08","guid":{"rendered":"https:\/\/paultan.org\/?p=1777565"},"modified":"2024-06-14T10:31:08","modified_gmt":"2024-06-14T09:31:08","slug":"proton-emas-and-smart-evs-to-complement-not-compete-against-each-other-says-pro-net","status":"publish","type":"post","link":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-against-each-other-says-pro-net\/","title":{"rendered":"Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net"},"content":{"rendered":"<p><a href=\"https:\/\/paultan.org\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-with-each-other-says-pro-net\/proton_ev_brand_name_logo_launch_emas_malaysia-1\/\" rel=\"attachment wp-att-1777585\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia-1-630x420.jpg\" alt=\"Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net\" width=\"630\" height=\"420\" class=\"alignnone size-medium wp-image-1777585\" srcset=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia-1-630x420.jpg 630w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia-1-1200x801.jpg 1200w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia-1-750x500.jpg 750w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia-1-850x567.jpg 850w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia-1-1260x841.jpg 1260w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><\/a><\/p>\n<p>With the launch of its new <a href=\"https:\/\/paultan.org\/2024\/06\/12\/proton-emas-ev-brand-and-new-logo-unveiled-first-malaysian-ev-model-be-launched-in-december-2024\/\">eMas electric vehicle brand<\/a>, national automaker Proton now has two EV-related entities in its portfolio, the other being <a href=\"https:\/\/paultan.org\/2024\/05\/21\/smart-1-ev-prices-reduced-in-malaysia-pro-rm169k-premium-rm209k-4-yr-free-service-for-existing-buyers\/\">smart<\/a>, which it is the <a href=\"https:\/\/paultan.org\/2022\/08\/18\/proton-and-smart-sign-distributor-agreement\/\">official product distributor<\/a> for in the country.<\/p>\n<p>While the first product under the eMas (stylised as e.MAS) umbrella hasn&#8217;t appeared yet, only set to do so at the end of the year, we asked the company if the brand&#8217;s eventual market debut will see it competing directly against the other nameplate it represents.<\/p>\n<p>The company said that it won&#8217;t be the case, because each will have its own unique identity, with a distinct segmentation between the two brands, not least in terms of pricing. &#8220;Branding wise, they are totally in two (different) segments,&#8221; said <a href=\"https:\/\/paultan.org\/2022\/09\/09\/proton-establishes-subsidiary-for-its-own-new-energy-vehicles-and-smart-proton-new-energy-technology\/\">Pro-Net<\/a> chief branding officer Salawati Mohd Yusoff, who added that they would complement each other.<\/p>\n<p><a href='https:\/\/paultan.org\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-with-each-other-says-pro-net\/proton_ev_brand_name_logo_launch_emas_malaysia_design-10\/'><img decoding=\"async\" loading=\"lazy\" width=\"108\" height=\"108\" src=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-10-108x108.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net\" srcset=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-10-108x108.jpg 108w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-10-80x80.jpg 80w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-10-216x216.jpg 216w\" sizes=\"auto, (max-width: 108px) 100vw, 108px\" \/><\/a><br \/>\n<a href='https:\/\/paultan.org\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-with-each-other-says-pro-net\/proton_ev_brand_name_logo_launch_emas_malaysia_design-7\/'><img decoding=\"async\" loading=\"lazy\" width=\"108\" height=\"108\" src=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-7-108x108.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net\" srcset=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-7-108x108.jpg 108w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-7-80x80.jpg 80w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-7-216x216.jpg 216w\" sizes=\"auto, (max-width: 108px) 100vw, 108px\" \/><\/a><br \/>\n<a href='https:\/\/paultan.org\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-with-each-other-says-pro-net\/proton_ev_brand_name_logo_launch_emas_malaysia_design-6\/'><img decoding=\"async\" loading=\"lazy\" width=\"108\" height=\"108\" src=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-6-108x108.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net\" srcset=\"https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-6-108x108.jpg 108w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-6-80x80.jpg 80w, https:\/\/paultan.org\/image\/2024\/06\/Proton_EV_Brand_Name_Logo_Launch_eMas_Malaysia_Design-6-216x216.jpg 216w\" sizes=\"auto, (max-width: 108px) 100vw, 108px\" \/><\/a><\/p>\n<p>While the Malaysian carmaker\u2019s first production battery-electric vehicle won&#8217;t be a budget EV, given that it will be based on the <a href=\"https:\/\/paultan.org\/2024\/05\/07\/geely-galaxy-e5-revealed-in-china\/\">Geely Galaxy E5<\/a>, future models in the eMas line up should well be. To be <a href=\"https:\/\/paultan.org\/2024\/06\/12\/proton-global-modular-architecture-gma-platform-to-base-five-new-models-including-ice-phev-and-ev\/\">underpinned by its Global Modular Architecture platform<\/a>, models following the Galaxy E5-based eMas will offer smaller &#8211; and thus more affordable &#8211; options to be presented.<\/p>\n<p>As it progresses, eMas products will clearly sit within the mass-market segment with a variety of budget to mid-band offerings, while smart will play slightly higher up the field, continuing to present niche, lifestyle-oriented options as it does at present. Aside from pricing, showroom identities will also be different to further demarcate both entities and their approaches. <\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/paultan.org\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-with-each-other-says-pro-net\/\">Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/paultan.org\/\">Paul Tan&#039;s Automotive News<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the launch of its new eMas electric vehicle brand, national automaker Proton now has two EV-related entities in its portfolio, the other being smart, which it is the official product distributor for in the [\u2026]<\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/paultan.org\/2024\/06\/14\/proton-emas-and-smart-evs-to-complement-not-compete-with-each-other-says-pro-net\/\">Proton eMas and smart EVs to complement, not compete against each other, says Pro-Net<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/paultan.org\/\">Paul Tan&#8217;s Automotive News<\/a>.<\/p>\n","protected":false},"author":397,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-container-style":"default","site-container-layout":"default","site-sidebar-layout":"default","disable-article-header":"default","disable-site-header":"default","disable-site-footer":"default","disable-content-area-spacing":"default","footnotes":""},"categories":[3267],"tags":[61,122,127,129,124,128,125,132,131,133,126,130,123,66,94,88,97,56,64,65,60,3344,3351,3357,3360,3335,3340,3362,112,3353,40,75,95,3350,3352,3356,3343,3359,3339,3345,3334,3341,104,3354,33,120,3358,3349,3337,3348,105,101,98,115,30,29,41,86,3342,3361,70,69,68,72,71,26,118,108,87,3355,46,55,48,52,54,51,50,83,3338,62,58,57,3336,109,35,3346,59,63,85,79,82,96,80,27,81,114,44,42,43,45,38,39,110,117,100,111,116,3300,73,89,90,92,91,93,84,78,37,102,34,36,77,67,74,99,113,3347,119,28,121,32,47,49,53,103,31,76],"class_list":["post-132117","post","type-post","status-publish","format-standard","hentry","category-car-or-automobile","tag-airpods","tag-anime","tag-anime-characters","tag-anime-cosplay","tag-anime-edits","tag-anime-merchandise","tag-anime-movies","tag-anime-news","tag-anime-recommendations","tag-anime-reviews","tag-anime-series","tag-anime-streaming","tag-animes","tag-app-store","tag-app-store-samsung","tag-appgallery","tag-appgallery-oneplus","tag-apple","tag-apple-music","tag-apple-tv","tag-apple-watch","tag-auto-financing-guide","tag-automobile-industry-news","tag-automobile-laws-and-regulations","tag-automobile-shows-and-expos","tag-automobile-specifications","tag-automobile-technology","tag-autonomous-vehicles","tag-bbc-sport","tag-best-cars-for-long-drives","tag-best-mobile-games","tag-bixby","tag-bixby-xiaomi","tag-car-accessories","tag-car-comparison","tag-car-customization-ideas","tag-car-insurance-advice","tag-car-interior-design-ideas","tag-car-maintenance-tips","tag-car-resale-value","tag-car-reviews","tag-car-safety-features","tag-champions-league","tag-city-cars","tag-cyberpunk","tag-cyberpunk-2077","tag-driving-tips-and-tricks","tag-eco-friendly-cars","tag-electric-vehicles","tag-family-cars","tag-fantasy-football","tag-fifa","tag-football","tag-formula-1","tag-fortnite","tag-free-fire","tag-free-mobile-games","tag-freebuds-pro","tag-fuel-efficiency-tips","tag-future-of-automobiles","tag-galaxy-a52","tag-galaxy-note-20","tag-galaxy-s21","tag-galaxy-watch-4","tag-galaxy-z-fold-3","tag-game","tag-games","tag-golf","tag-harmonyos","tag-highway-cars","tag-how-to-backup-iphone","tag-how-to-factory-reset-iphone","tag-how-to-reset-iphone","tag-how-to-restore-iphone","tag-how-to-unlock-iphone","tag-how-to-unlock-iphone-5","tag-how-to-unlock-iphone-6","tag-huawei","tag-hybrid-cars","tag-ios","tag-ipad","tag-iphone","tag-latest-car-models","tag-live-soccer","tag-lol","tag-luxury-cars","tag-macbook","tag-macos","tag-mate-40-pro","tag-mi-11-lite","tag-mi-home-security-camera-basic-1080p","tag-mi-home-security-camera-basic-1080p-huawei","tag-mi-smart-band-6","tag-minecraft","tag-miui","tag-mlb-scores","tag-mobile-game-design","tag-mobile-game-development","tag-mobile-game-marketing","tag-mobile-game-monetization","tag-mobile-games","tag-mobile-gaming","tag-nba-scores","tag-nba-standings","tag-nfl","tag-nfl-scores","tag-nhl-scores","tag-off-road-vehicles","tag-one-ui","tag-oneplus","tag-oneplus-9-pro","tag-oneplus-buds-pro","tag-oneplus-nord-ce-5g","tag-oxygenos","tag-p40-pro-plus","tag-poco-x3-pro","tag-pokemon","tag-premier-league","tag-pubg","tag-pubg-mobile","tag-redmi-note-10-pro","tag-samsung","tag-samsung-pay","tag-soccer","tag-sports","tag-sports-cars","tag-steam","tag-steeam","tag-top-10-anime","tag-valorant","tag-when-do-the-iphone-7-come-out","tag-when-does-the-iphone-7-come-out","tag-when-is-the-iphone-7-coming-out","tag-world-cup","tag-xbox-series-x","tag-xiaomi"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/posts\/132117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/users\/397"}],"replies":[{"embeddable":true,"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/comments?post=132117"}],"version-history":[{"count":1,"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/posts\/132117\/revisions"}],"predecessor-version":[{"id":132158,"href":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/wp-json\/wp\/v2\/posts\/132117\/revisions\/132158"}],"wp:attachment":[{"hre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