{"id":75349,"date":"2024-01-12T13:04:24","date_gmt":"2024-01-12T13:04:24","guid":{"rendered":"https:\/\/www.purosautos.com\/?p=62493"},"modified":"2024-01-12T13:04:24","modified_gmt":"2024-01-12T13:04:24","slug":"el-grupo-volkswagen-logro-un-fuerte-aumento-en-sus-ventas-en-el-2023","status":"publish","type":"post","link":"https:\/\/gamefootballmobileanimeiphone.com\/index.php\/2024\/01\/12\/el-grupo-volkswagen-logro-un-fuerte-aumento-en-sus-ventas-en-el-2023\/","title":{"rendered":"El Grupo Volkswagen logr\u00f3 un fuerte aumento en sus ventas en el 2023"},"content":{"rendered":"

\"\"<\/p>\n

El Grupo Volkswagen aument\u00f3 sus entregas en 2023 un 12%, hasta los 9,24 millones de veh\u00edculos.<\/p>\n

Todas las regiones contribuyeron a este crecimiento, siendo Europa (+19,7%) y Am\u00e9rica del Norte (+17,9%) las principales impulsoras. China, el mayor mercado del Grupo, creci\u00f3 un 1,6% a pesar del dif\u00edcil entorno de mercado.<\/p>\n

El Grupo Volkswagen ampli\u00f3 su cuota de mercado en Europa, as\u00ed como en Am\u00e9rica del Norte y del Sur, por lo que tambi\u00e9n aument\u00f3 ligeramente en todo el mundo.<\/p>\n

Casi todas las marcas registraron un crecimiento, en algunos casos sustancial. SEAT\/CUPRA logr\u00f3 el mayor incremento en el segmento de turismos, con una subida del 34,6%, mientras que MAN lider\u00f3 el segmento de camiones, con un aumento del 37,1%.<\/p>\n

Al mismo tiempo, el Grupo Volkswagen continu\u00f3 con \u00e9xito su transformaci\u00f3n y entreg\u00f3 771.100 veh\u00edculos totalmente el\u00e9ctricos. Esto corresponde a un aumento del 34,7% en comparaci\u00f3n con el a\u00f1o anterior.<\/p>\n

La cuota de entregas de veh\u00edculos totalmente el\u00e9ctricos aument\u00f3 hasta el 8,3 por ciento, frente al 6,9 por ciento de 2022.<\/p>\n

\u00abEstamos muy satisfechos con el \u00e9xito de mercado de nuestras s\u00f3lidas marcas y modelos. Es positivo que todas las grandes marcas y todas las regiones est\u00e9n creciendo. Estamos impulsando decididamente la transformaci\u00f3n. En 2023, entregamos un 35% m\u00e1s de veh\u00edculos totalmente el\u00e9ctricos a los clientes. Este a\u00f1o tambi\u00e9n estamos bien posicionados con numerosos y atractivos productos nuevos, a pesar de los retos actuales\u00bb, afirma Oliver Blume, CEO del Grupo Volkswagen.<\/p>\n

Hildegard Wortmann, miembro del Comit\u00e9 Ejecutivo y responsable de Ventas del Grupo, a\u00f1ade: \u00abEl a\u00f1o pasado logramos unos s\u00f3lidos resultados de entregas dada la situaci\u00f3n geopol\u00edtica y macroecon\u00f3mica.<\/p>\n

Crecimos por encima del mercado total y ampliamos ligeramente nuestra cuota de mercado global. Queremos dar las gracias a nuestros clientes y socios minoristas, as\u00ed como a todo el equipo mundial, por este \u00e9xito.\u00bb<\/p>\n

\"\"<\/p>\n

Las entregas en las regiones se desarrollaron de la siguiente manera en 2023:<\/strong><\/p>\n

En\u00a0Europa<\/strong>, las entregas aumentaron especialmente, un 19,7%, hasta 3.774.500 veh\u00edculos. De ellos, 472.400 ten\u00edan propulsi\u00f3n totalmente el\u00e9ctrica, un 34,2% m\u00e1s que el a\u00f1o anterior. La cuota de los BEVs en el total de entregas se elev\u00f3 al 12,5%, respecto al 11,2% de 2022. El Grupo volvi\u00f3 a ser l\u00edder del mercado BEV y gan\u00f3 cuota de mercado en este segmento.<\/p>\n

En\u00a0Europa Occidental<\/strong>, el crecimiento fue a\u00fan m\u00e1s pronunciado, con un 20,6%. Aqu\u00ed, 3.271.000 clientes recibieron un veh\u00edculo de la marca del Grupo. En\u00a0Alemania<\/strong>, el mercado dom\u00e9stico del Grupo Volkswagen, las entregas aumentaron un 15,1%, hasta 1.185.100 veh\u00edculos. En\u00a0Europa Central y del Este<\/strong>\u00a0se entregaron 503.500 veh\u00edculos, lo que corresponde a un crecimiento del 13,9%.<\/p>\n

En\u00a0Am\u00e9rica del Norte<\/strong>, el Grupo Volkswagen tambi\u00e9n aument\u00f3 significativamente sus entregas, un 17,9%, hasta 993.100 veh\u00edculos.<\/p>\n

Con 713.100 veh\u00edculos,\u00a0EE.UU<\/strong>. represent\u00f3 la mayor cuota. Esto corresponde a un aumento del 13,0% en comparaci\u00f3n con el a\u00f1o anterior. Los modelos totalmente el\u00e9ctricos tambi\u00e9n fueron un importante motor de crecimiento, con un aumento del 60,8% hasta 71.000 veh\u00edculos. El porcentaje de entregas de BEVs aument\u00f3 as\u00ed hasta el 10%, en comparaci\u00f3n con el 7% del a\u00f1o anterior.<\/p>\n

En\u00a0Am\u00e9rica del Sur<\/strong>, el Grupo entreg\u00f3 a sus clientes un 9,4% m\u00e1s de coches que el a\u00f1o anterior, un total de 518.200 veh\u00edculos. A ello contribuy\u00f3 sobre todo\u00a0Brasil<\/strong>, donde se entregaron 398.300 modelos. Esto supone un aumento del 18,0% respecto al a\u00f1o anterior.<\/p>\n

La regi\u00f3n\u00a0Asia-Pac\u00edfico<\/strong>\u00a0registr\u00f3 un aumento global de las entregas del 2,3%, hasta 3.594.500 veh\u00edculos.<\/p>\n

En su mayor mercado,\u00a0China<\/strong>, el Grupo logr\u00f3 un crecimiento del 1,6%, hasta 3.236.100 veh\u00edculos, a pesar del dif\u00edcil entorno de mercado. Los modelos totalmente el\u00e9ctricos tambi\u00e9n impulsaron el crecimiento, con un aumento del 23,2% hasta 191.800 veh\u00edculos. La cuota de entregas de BEVs alcanz\u00f3 as\u00ed el 5,9% tras el 4,9% del a\u00f1o anterior. Se entregaron a los clientes un total de 75.700 veh\u00edculos Volkswagen ID.3, lo que lo convierte en uno de los modelos totalmente el\u00e9ctricos m\u00e1s vendidos en el mayor mercado automovil\u00edstico del mundo. All\u00ed tambi\u00e9n se entregaron un total de 61.700 veh\u00edculos Volkswagen ID.4, lo que lo convierte en uno de los 5 modelos SUV compactos el\u00e9ctricos m\u00e1s vendidos.<\/p>\n\n

Commercials Cooperation Advertisements:<\/b><\/h2>\r\n


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\"\"El Grupo Volkswagen aument\u00f3 sus entregas en 2023 un 12%, hasta los 9,24 millones de veh\u00edculos. Todas las regiones contribuyeron a este crecimiento, siendo Europa (+19,7%) y Am\u00e9rica del Norte (+17,9%) las principales impulsoras. China, el mayor mercado del Grupo, creci\u00f3 un 1,6% a pesar del dif\u00edcil entorno de mercado. El Grupo Volkswagen ampli\u00f3 su 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