The Q4 helps Audi up 78.6% year-on-year in September.
New car sales in Austria recede -4.3% year-on-year in September to 19,840, yet the year-to-date volume remains in positive at +12.1% and 182,886 units. Brand leader Volkswagen (-21.9%) is knocked hard to 11.9% share vs. 14.3% so far this year. It is followed by a strong Skoda (+6%) and an excellent Audi (+78.6%). BMW (-11.3%), Hyundai (-9.3%) and Mercedes (-11.2%) all fall pretty hard whereas Kia (+14%), Dacia (+27.2%), Cupra (+18.4%) and Renault (+17.3%) defy the negative market with double-digit gains. This is Cupra’s third Top 10 finish in the past 5 months. For once Tesla (-59.4%) freefalls to #15 and 3% share.
Model-wise, the Skoda Octavia (-40%) keeps the lead despite freefalling while the Tesla Model Y (-61.9%) is in an even worse position but still manages a 2nd place for the month. The VW Golf (+41.8%) is very strong at #3 while the Skoda Enyaq (+121.5%) hits its 2nd highest ranking at #4, below only the #3 it reached in September 2021. The Hyundai Tucson (+8.3%) reappears in the Top 20, directly landing at #5 ahead of the Dacia Sandero (-0.8%) and Toyota Yaris/Cross (-1.7%). The next 7 models all vastly outpace the market with at least double-digit lifts: the Audi Q4 (+700%), BMW X1 (+429.4%) and Opel Corsa (+257.9%) being the most dynamic. Cupra places the Born at #8 and the Ateca at #20.
Previous month: Austria August 2023: VW Golf teases Skoda Octavia for 1st place
One year ago: Austria September 2022: Tesla Model Y and Skoda Octavia take control, sales up 16.1%
Full September 2023 Top 50 All brands and Top 20 models below.
Austria September 2023 – brands:
| Pos | Brand | Sep-23 | % | /22 | Aug | 2023 | % | /22 | Pos | FY22 |
| 1 | Volkswagen | 2,364 | 11.9% | -21.9% | 1 | 26,125 | 14.3% | 10.7% | 1 | 1 |
| 2 | Skoda | 1,991 | 10.0% | 6.0% | 2 | 18,138 | 9.9% | 25.3% | 2 | 2 |
| 3 | Audi | 1,388 | 7.0% | 78.6% | 4 | 12,394 | 6.8% | 26.5% | 4 | 4 |
| 4 | BMW | 1,344 | 6.8% | -11.3% | 3 | 12,875 | 7.0% | 12.6% | 3 | 3 |
| 5 | Hyundai | 1,177 | 5.9% | -9.3% | 8 | 7,270 | 4.0% | -8.7% | 8 | 6 |
| 6 | Mercedes | 1,023 | 5.2% | -11.2% | 5 | 9,265 | 5.1% | 5.8% | 6 | 5 |
| 7 | Kia | 927 | 4.7% | 14.0% | 12 | 6,977 | 3.8% | 3.5% | 10 | 10 |
| 8 | Dacia | 866 | 4.4% | 27.2% | 10 | 7,060 | 3.9% | 18.5% | 9 | 12 |
| 9 | Cupra | 848 | 4.3% | 18.4% | 11 | 5,892 | 3.2% | 34.5% | 14 | 16 |
| 10 | Renault | 805 | 4.1% | 17.3% | 14 | 6,720 | 3.7% | 17.4% | 13 | 11 |
| 11 | Toyota | 791 | 4.0% | 7.6% | 9 | 7,597 | 4.2% | 15.0% | 7 | 9 |
| 12 | Seat | 771 | 3.9% | -5.0% | 7 | 9,800 | 5.4% | 22.4% | 5 | 8 |
| 13 | Ford | 676 | 3.4% | -40.2% | 13 | 6,913 | 3.8% | -19.1% | 11 | 7 |
| 14 | Mazda | 668 | 3.4% | 10.0% | 15 | 5,033 | 2.8% | 14.7% | 15 | 14 |
| 15 | Tesla | 598 | 3.0% | -59.4% | 6 | 6,739 | 3.7% | 60.5% | 12 | 15 |
| 16 | Opel | 550 | 2.8% | 20.1% | 19 | 4,329 | 2.4% | 0.8% | 16 | 17 |
| 17 | Suzuki | 456 | 2.3% | 76.7% | 16 | 3,201 | 1.8% | 22.4% | 18 | 20 |
| 18 | Peugeot | 377 | 1.9% | -38.1% | 20 | 3,974 | 2.2% | -29.2% | 17 | 13 |
| 19 | Volvo | 265 | 1.3% | 48.9% | 18 | 2,321 | 1.3% | 14.8% | 21 | 21 |
| 20 | Fiat | 249 | 1.3% | -34.6% | 17 | 3,091 | 1.7% | -14.8% | 19 | 18 |
| 21 | Citroen | 190 | 1.0% | -33.8% | 21 | 2,937 | 1.6% | -6.7% | 20 | 19 |
| 22 | Jeep | 173 | 0.9% | 150.7% | 24 | 921 | 0.5% | -13.8% | 27 | 26 |
| 23 | Mitsubishi | 165 | 0.8% | -40.9% | 26 | 1,607 | 0.9% | 10.8% | 24 | 24 |
| 24 | MG | 152 | 0.8% | 130.3% | 25 | 1,933 | 1.1% | 192.0% | 22 | 27 |
| 25 | Nissan | 152 | 0.8% | -13.1% | 22 | 1,782 | 1.0% | 25.1% | 23 | 23 |
| 26 | Mini | 142 | 0.7% | -15.5% | 23 | 1,576 | 0.9% | -7.7% | 25 | 22 |
| 27 | Honda | 142 | 0.7% | 43.4% | 29 | 683 | 0.4% | -23.0% | 30 | 28 |
| 28 | BYD | 139 | 0.7% | new | 31 | 598 | 0.3% | new | 31 | – |
| 29 | Land Rover | 80 | 0.4% | 63.3% | 30 | 909 | 0.5% | 15.5% | 28 | 29 |
| 30 | Porsche | 73 | 0.4% | -26.3% | 28 | 1,256 | 0.7% | 17.8% | 26 | 25 |
| 31 | DS | 54 | 0.3% | 116.0% | 34 | 236 | 0.1% | 25.5% | 35 | 34 |
| 32 | Fisker | 53 | 0.3% | new | 33 | 118 | 0.1% | new | 37 | – |
| 33 | Polestar | 47 | 0.2% | -2.1% | 32 | 576 | 0.3% | 32.7% | 32 | 31 |
| 34 | Alfa Romeo | 39 | 0.2% | -58.5% | 27 | 873 | 0.5% | 52.6% | 29 | 30 |
| 35 | Lexus | 21 | 0.1% | 31.3% | 35 | 214 | 0.1% | 16.9% | 36 | 35 |
| 36 | Jaguar | 20 | 0.1% | -42.9% | 36 | 288 | 0.2% | -2.4% | 33 | 32 |
| 37 | Ferrari | 11 | 0.1% | 266.7% | 38 | 98 | 0.1% | 18.1% | 38 | 36 |
| 38 | Smart | 11 | 0.1% | 1000.0% | 39 | 65 | 0.0% | 14.0% | 39 | 37 |
| 39 | Ineos | 11 | 0.1% | new | 41 | 26 | 0.0% | new | 43 | – |
| 40 | Subaru | 10 | 0.1% | -44.4% | 37 | 254 | 0.1% | -1.9% | 34 | 33 |
| 41 | Bentley | 5 | 0.0% | n/a | 43 | 26 | 0.0% | 4.0% | 42 | 40 |
| 42 | Lamborghini | 4 | 0.0% | 300.0% | 47 | 21 | 0.0% | -22.2% | 45 | 39 |
| 43 | Aston Martin | 3 | 0.0% | 50.0% | 40 | 30 | 0.0% | 0.0% | 41 | 41 |
| 44 | Chevrolet | 3 | 0.0% | n/a | 44 | 19 | 0.0% | 280.0% | 46 | 47 |
| 45 | Maserati | 2 | 0.0% | -50.0% | 42 | 36 | 0.0% | 38.5% | 40 | 38 |
| 46 | MAN | 2 | 0.0% | 100.0% | 50 | 9 | 0.0% | 125.0% | 48 | 50 |
| 47 | Caterham | 1 | 0.0% | -50.0% | – | 2 | 0.0% | -60.0% | 55 | 52 |
| 48 | Seres | 1 | 0.0% | new | – | 1 | 0.0% | new | 61 | – |
| 49 | McLaren | 0 | 0.0% | n/a | – | 26 | 0.0% | 766.7% | 44 | 51 |
| 50 | Chrysler | 0 | 0.0% | -100.0% | 48 | 11 | 0.0% | -21.4% | 47 | 43 |
Austria September 2023 – models:
| Pos | Model | Sep-23 | % | /22 | Pos | 2023 | % | /22 | Pos | FY22 |
| 1 | Skoda Octavia | 566 | 2.9% | -40.0% | 1 | 5,480 | 3.0% | 54.8% | 1 | 1 |
| 2 | Tesla Model Y | 541 | 2.7% | -61.9% | 3 | 5,069 | 2.8% | 37.9% | 2 | 3 |
| 3 | VW Golf | 533 | 2.7% | 41.8% | 2 | 4,017 | 2.2% | 37.4% | 3 | 4 |
| 4 | Skoda Enyaq | 432 | 2.2% | 121.5% | 9 | 2,482 | 1.4% | 76.2% | 16 | 20 |
| 5 | Hyundai Tucson | 378 | 1.9% | 8.3% | n/a | n/a | n/a | n/a | n/a | n/a |
| 6 | Dacia Sandero | 362 | 1.8% | -0.8% | 15 | 2,770 | 1.5% | -19.4% | 9 | 5 |
| 7 | Toyota Yaris/Cross | 340 | 1.7% | -1.7% | 7 | 3,282 | 1.8% | 9.7% | 4 | 2 |
| 8 | Cupra Born | 308 | 1.6% | 12.8% | 16 | 2,249 | 1.2% | 13.6% | 18 | 16 |
| 9 | BMW X3 | 306 | 1.5% | 37.8% | 17 | n/a | n/a | n/a | n/a | 13 |
| 10 | Audi Q4 | 288 | 1.5% | 700.0% | n/a | 1,696 | 0.9% | 124.6% | n/a | n/a |
| 11 | Hyundai i30 | 283 | 1.4% | 28.6% | n/a | n/a | n/a | n/a | n/a | n/a |
| 12 | Opel Corsa | 272 | 1.4% | 257.9% | 65 | 272 | 0.1% | #DIV/0! | 65 | 63 |
| 13 | BMW X1 | 270 | 1.4% | 429.4% | 6 | 2,796 | 1.5% | 145.5% | 6 | n/a |
| 14 | VW Bus | 265 | 1.3% | 77.9% | 14 | 2,295 | 1.3% | -28.1% | 17 | 7 |
| 15 | Seat Ateca | 261 | 1.3% | -17.4% | n/a | 2,729 | 1.5% | 68.6% | 7 | n/a |
| 16 | VW Tiguan | 256 | 1.3% | -32.1% | 4 | 2,994 | 1.6% | 16.5% | 5 | 8 |
| 17 | Kia Ceed | 253 | 1.3% | 52.4% | 60 | 253 | 0.1% | #DIV/0! | 60 | 58 |
| 18 | Audi Q5 | 246 | 1.2% | 246.5% | 59 | 246 | 0.1% | #DIV/0! | 59 | 57 |
| 19 | Dacia Duster | 238 | 1.2% | -12.5% | 12 | 2,168 | 1.2% | 18.7% | 19 | 14 |
| 20 | Cupra Ateca | 237 | 1.2% | 1216.7% | 371 | n/a | n/a | n/a | 371 | 369 |
| n/a | Skoda Fabia | 222 | 1.1% | -26.2% | 13 | 2,301 | 1.3% | -25.3% | 14 | 6 |
| n/a | Skoda Karoq | 210 | 1.1% | 60.3% | n/a | 2,383 | 1.3% | 47.3% | 13 | 17 |
| n/a | VW Caddy | 175 | 0.9% | 13.6% | n/a | 2,597 | 1.4% | 47.2% | 8 | 18 |
| n/a | Seat Ibiza | 174 | 0.9% | 35.9% | 11 | 2,434 | 1.3% | 25.1% | 11 | 15 |
| n/a | VW ID.4 | 154 | 0.8% | -70.0% | n/a | 1,729 | 0.9% | 16.4% | n/a | 10 |
| n/a | Fiat 500 lineup | 153 | 0.8% | -39.5% | 10 | 2,070 | 1.1% | -12.8% | 20 | 12 |
| n/a | VW T-Roc | 134 | 0.7% | -13.0% | 8 | 2,450 | 1.3% | 4.5% | 10 | 11 |
| n/a | VW Polo | 127 | 0.6% | -79.8% | n/a | 2,196 | 1.2% | -27.9% | 15 | 9 |
| n/a | BYD Atto 3 | 103 | 0.5% | new | n/a | n/a | n/a | n/a | n/a | n/a |
| n/a | Seat Arona | 101 | 0.5% | 24.7% | n/a | 2,336 | 1.3% | 32.9% | 12 | n/a |
| n/a | Tesla Model 3 | 17 | 0.1% | -67.3% | 5 | 1,320 | 0.7% | 162.9% | n/a | n/a |
Source: Statistik Austria
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